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Eyelash Extension Remover

Fail

Prices span $3.52–$8.65, mostly outside the sweet spot, so Eyelash Extension Remover is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£184K/yr243K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
76%top-5 click share · 15 brands · 24 sellers

Flapen Score

Eyelash Extension Remover against its category

The dotted line is the Beauty average. Past it, Eyelash Extension Remover is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyelash Extension Remover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Eyelash Extension Remover 243K times last year and spent an estimated £184K. The top 5 brands take 77% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.5% of those searches ended in a purchase.

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £184K a year.

Searches, last 12 months
243K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
13.5%
Market size, estimated
£184Ka year
Peak month
January1.4× the quietest month
Top search term
lash remover38K searches a year

02 · Price

A sale here is worth £5.64.

Listings sell for £5.64 on average, from £3.52 to £8.65. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £5.64 that is £11K to £14K a year per listing.

Average price
£5.64under the $15 to $100 sweet spot
Price range
£3.52–£8.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£11K–£14K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #103 within Make-up. It carries 2,212 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#103in Make-up
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,212per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Eyelash Extension Remover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

15 rising

Sellers

24

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

18%

  • Brand 123%
  • Brand 221%
  • Brand 319%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (9 brands, 18%)

Demand

Eyelash Extension Remover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Eyelash Extension Remover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lash remover38K/yr
  • eyelash remover for extensions36K/yr
  • eyelash extension remover27K/yr
  • lash extension remover24K/yr
  • eyelash glue remover25K/yr
  • eyelash remover21K/yr
  • lash glue remover19K/yr
  • lash remover eyelash extension18K/yr
  • cluster lash remover8K/yr
  • eyelash remover for cluster lashes5K/yr

Reviews and returns

What reviews say buyers love and hate about Eyelash Extension Remover

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Eyelash Quality”
18%of negative reviews mention “Functionality-Overall”
0.3%of orders come back
“Didnt work with me”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Eyelash Extension Remover questions

Answered from the same tracked data.