Eyelash Extension Kit
MaybeAn estimated 0.3% of orders come back. But products sell for $7.59 on average, outside the sweet spot, so Eyelash Extension Kit is a Maybe.
- Flapen Score
- 58 / 100Top 9% of 2,481 Beauty niches · +11 vs the category median of 4758
- Market size
- £103K/yr384K searches / yr
- 90-day growth
- +5.7%search demand this quarter
- Competition
- 28%top-5 click share · 43 brands · 48 sellers
Flapen Score
Eyelash Extension Kit against its category
The dotted line is the Beauty average. Past it, Eyelash Extension Kit is stronger. Inside it, weaker.
Market
The Eyelash Extension Kit market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Eyelash Extension Kit 384K times last year and spent an estimated £103K. The top 5 brands take 49% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 384K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £103K a year.
- Searches, last 12 months
- 384K
- Growth, 90 days vs prior 90
- +5.7%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £103Ka year
- Peak month
- September3.5× the quietest month
- Top search term
- wispy cluster lashes86K searches a year
02 · Price
A sale here is worth £7.59.
Listings sell for £7.59 on average, from £3.18 to £19.28. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £7.59 that is £759 to £2K a year per listing.
- Average price
- £7.59under the $15 to $100 sweet spot
- Price range
- £3.18–£19.28
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £759–£2K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #127 within Tools & Accessories. It carries 1,101 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 3.8%
- Average rank
- #127in Tools & Accessories
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,101per listing
- Listings tracked
- 76
04 · Newcomers
19 of last year's 32 launches cleared the first-year sales bar.
32 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 32
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Eyelash Extension Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
43 rising
Sellers
48
Top-5 brand share
49%
Top 20: 85%
Top-5 click share
28%
Top 20: 62%
Open market
47%
- Brand 116%
- Brand 213%
- Brand 311%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Eyelash Extension Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.5×
Search terms
Top Eyelash Extension Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wispy cluster lashes86K/yr
- natural lash clusters30K/yr
- fluffy cluster lashes36K/yr
- c curl cluster lashes29K/yr
- cluster lashes wispy17K/yr
- lashes clusters natural20K/yr
- cluster lashes natural22K/yr
- lash clusters natural17K/yr
- wispy lash clusters17K/yr
- goddvenus14K/yr
Reviews and returns
What reviews say buyers love and hate about Eyelash Extension Kit
We read the reviews and the return reasons for every product selling here.
“Glue not working”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eyelash Extension Kit questions
Answered from the same tracked data.