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Eyelash Extension Glue

Maybe

An estimated 0.2% of orders come back. But prices span $3.37–$15.34, mostly outside the sweet spot, so Eyelash Extension Glue is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 2,481 Beauty niches · +8 vs the category median of 47
Market size
£79K/yr134K searches / yr
90-day growth
+0.8%search demand this quarter
Competition
43%top-5 click share · 24 brands · 47 sellers

Flapen Score

Eyelash Extension Glue against its category

The dotted line is the Beauty average. Past it, Eyelash Extension Glue is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyelash Extension Glue market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Eyelash Extension Glue 134K times last year and spent an estimated £79K. The top 5 brands take 61% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
+0.8%
Conversion, latest week
7.6%
Market size, estimated
£79Ka year
Peak month
August1.4× the quietest month
Top search term
lash extension glue23K searches a year

02 · Price

A sale here is worth £7.75.

Listings sell for £7.75 on average, from £3.37 to £15.34. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £7.75 that is £775 to £2K a year per listing.

Average price
£7.75under the $15 to $100 sweet spot
Price range
£3.37–£15.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£775–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #74 within Make-up. It carries 1,979 reviews at 3.88 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
97%
Out of stock, average day
14.1%
Average rank
#74in Make-up
Average rating
3.88 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,979per listing
Listings tracked
32

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Eyelash Extension Glue products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

47

Top-5 brand share

61%

Top 20: 97%

Top-5 click share

43%

Top 20: 87%

Open market

33%

  • Brand 133%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Eyelash Extension Glue search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Eyelash Extension Glue search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lash extension glue23K/yr
  • eyelash extension glue22K/yr
  • individual eyelash glue16K/yr
  • individual lash glue14K/yr
  • eyelash glue individual lashes8K/yr
  • professional eyelash glue7K/yr
  • professional lash glue5K/yr
  • lash glue for eyelash extensions18K/yr
  • lash adhesive5K/yr
  • individual eyelashes glue5K/yr

Reviews and returns

What reviews say buyers love and hate about Eyelash Extension Glue

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Adhesion/Stickiness”
36%of negative reviews mention “Adhesion/Stickiness”
0.2%of orders come back
“Not as adhesive as I wanted”
A buyer, on “Adhesion/Stickiness”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Eyelash Extension Glue questions

Answered from the same tracked data.