eyebrow tint
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Market size
Great£1.5M£1.5M/yr · 2.1M searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Okay£3.89–£18.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Avg price
Bad£7.13avg listing price — sweet spot $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Review moat
Bad25,759avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, eyebrow tint is a £1.5M/yr Amazon United Kingdom market (2.1M searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 49/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
eyebrow tint market data
- Units sold / yr
- 200K–250K
- avg 15,000–20,000/product
- Revenue / yr
- £1.4M–£1.8M
- units × avg price
- Conversion rate
- 9.9%
- Avg BSR
- #16
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 40 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
67
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
2%
- Eylure60%
- Schwarzkopf24%
- Demure4%
- Salon System4%
- MYLEE3%
- Hi Brow3%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top eyebrow tint search terms
- eyebrow tint933K/yr
- eyebrow dye279K/yr
- brow tint156K/yr
- eylure lashes151K/yr
- eye brow tint84K/yr
- eylure eyebrow tint91K/yr
- brow dye51K/yr
- eyebrow tint dark brown48K/yr
- eyebrow dye dark brown36K/yr
- eye brow dye36K/yr
Top eyebrow tint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Eylure DYBROW Eyebrow Dye Kit Dark Brown
Eylure£5.584.4★57,242 rev
Schwarzkopf Brow Tint Dark Brown (10ml) Permanent Eyebrow Tint Long-Lasting Intensity Water- and Smudge-Proof Easy Application Brow Tint for Up to 10 Applications Vegan Formula
Schwarzkopf£5.474.4★22,011 rev
Eylure Dybrow Light Brown
Eylure£5.724.4★57,242 rev
Eylure DYBROW Eyebrow Dye Kit - Black (Packaging may vary) 5ML
Eylure£5.424.4★57,242 rev
Schwarzkopf Brow Tint Light Brown Permanent Eyebrow Colour for up to 10 Applications Lasts up to 6 Weeks and Covers Grey Hairs Waterproof & Smudge-proof Vegan Formula 10 ml
Schwarzkopf£6.264.4★22,011 rev
Newest
by launch date
LOPHE Brow and Lash Tint Brown Eyebrow Dye and Eyelash Tint Fast Easy Starter Kit for Home Use Formula with Fibres for Plump Thick Lashes Long Lasting Volume Tint for Full Defined Brows
LOPHE£3.89737 rev
Eylure Dybrow Dye Kit - Mid Brown
Eylure£5.7957,242 rev
Mylee Express Lash & Brow Kit 2 in 1 No Mix Formula Tint + Developer Gel + Double Sided Brush Professional Eyelash & Eyebrow Dye Tinting Long Lasting Semi-Permanent Fast & Easy (Brown)
MYLEE£8.051,708 rev
Eylure Dybrow Light Brown
Eylure£5.7257,242 rev
Hi Brow Professional Tinting Kit - Eyebrow Dye Full Size Set - 15ml Tint 50ml Tint Developer Glass Mixing Dish Dual End Brush Mascara Wand Orange Wood Stick (Dark Brown)
Hi Brow£18.721,861 rev
Trending
90-day click momentumEylure Dybrow Light Brown
Eylure£5.724.4★
Schwarzkopf Brow Tint Light Brown Permanent Eyebrow Colour for up to 10 Applications Lasts up to 6 Weeks and Covers Grey Hairs Waterproof & Smudge-proof Vegan Formula 10 ml
Schwarzkopf£6.264.4★
Eylure Dybrow Dye Kit - Mid Brown
Eylure£5.794.4★
Mylee Express Lash & Brow Kit 2 in 1 No Mix Formula Tint + Developer Gel + Double Sided Brush Professional Eyelash & Eyebrow Dye Tinting Long Lasting Semi-Permanent Fast & Easy (Brown)
MYLEE£8.053.9★
Eylure DYBROW Eyebrow Dye Kit - Black (Packaging may vary) 5ML
Eylure£5.424.4★
What buyers say about eyebrow tint
What buyers praise and complain about, mined from review topics.What buyers love
“Ease to use”
“Good colour”
“Good Kit”
“Good value for money”
“Done a few applications now and its an integral part of my routine”
“Does what it says”
“Works well for few weeks”
“Works well to darken lashes and brows”
“Clear instructions -”
“The product works well”
What buyers complain about
“Colour is all off”
“Did not work”
“Might be expensive”
“Dont think it will last a month”
“Utter rubbish”
“it barely dyed them”
“Had a bad reaction to this product it said brown”
“instructions so so small”
“Unfortunately this product really irritated my skin”
“you end up with wasted product”
Top return reasons
Common questions
- Is eyebrow tint profitable to sell on Amazon United Kingdom?
- The niche generates £1.5M/yr across 11 tracked products. 90-day search growth is -2.4%. Flapen's verdict: Skip it (49/100).
- How competitive is the eyebrow tint niche?
- 7 brands and 67 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in eyebrow tint?
- Top complaints mined from reviews: Color, Functionality-Overall, Value For Money. The return rate is 0.1%.
- When does demand for eyebrow tint peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the eyebrow tint niche?
- Listings span £3.89–£18.72; the average listing price is £7.13 (sweet spot $15–$100). The average incumbent carries 25,759 reviews — the moat a new listing must climb.