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Eyebrow Brush

Fail

Prices span $2.40–$5.83, mostly outside the sweet spot, so Eyebrow Brush is a Fail.

Flapen Score
48
48 / 100
Top 44% of 2,481 Beauty niches · +1 vs the category median of 47
Market size
£108K/yr256K searches / yr
90-day growth
-12.0%search demand this quarter
Competition
58%top-5 click share · 23 brands · 31 sellers

Flapen Score

Eyebrow Brush against its category

The dotted line is the Beauty average. Past it, Eyebrow Brush is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyebrow Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Eyebrow Brush 256K times last year and spent an estimated £108K. The top 5 brands take 64% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.7% of those searches ended in a purchase.

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.

Searches, last 12 months
256K
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
12.7%
Market size, estimated
£108Ka year
Peak month
October1.3× the quietest month
Top search term
eyebrow brush187K searches a year

02 · Price

A sale here is worth £3.31.

Listings sell for £3.31 on average, from £2.40 to £5.83. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £3.31 that is £5K to £7K a year per listing.

Average price
£3.31under the $15 to $100 sweet spot
Price range
£2.40–£5.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£5K–£7K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #38 within Tools & Accessories. It carries 1,637 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#38in Tools & Accessories
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,637per listing
Listings tracked
25

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Eyebrow Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 rising

Sellers

31

Top-5 brand share

64%

Top 20: 97%

Top-5 click share

58%

Top 20: 95%

Open market

32%

  • Brand 116%
  • Brand 216%
  • Brand 315%
  • Brand 411%
  • Brand 57%
  • Brand 64%

Demand

Eyebrow Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Eyebrow Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eyebrow brush187K/yr
  • brow brush29K/yr
  • eye brow brush18K/yr
  • eyebrow brushes15K/yr
  • brow brushes4K/yr
  • eyebrows brush3K/yr

Reviews and returns

What reviews say buyers love and hate about Eyebrow Brush

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Durability”
0.1%of orders come back
“Broke after 3 uses”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Eyebrow Brush questions

Answered from the same tracked data.