Eye Serum

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £535K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

5.7%

Market size, estimated

£535Ka year

Peak month

February3.4× the quietest month

Top search term

loreal391K searches a year

Listings sell for £8.57 on average, from £3.96 to £13.97. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At £8.57 that is £9K to £11K a year per listing.

Average price

£8.57under the $15 to $100 sweet spot

Price range

£3.96–£13.97

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

1,000–1,250

Revenue per listing a year

£9K–£11K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Face. It carries 12,925 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#47in Face

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

12,925per listing

Listings tracked

39

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

52 months