Eye Masks Skincare

Shoppers searched for this 420K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -67.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £469K a year.

Searches, last 12 months

420K

Growth, 90 days vs prior 90

-67.3%

Conversion, latest week

9.9%

Market size, estimated

£469Ka year

Peak month

June2.5× the quietest month

Top search term

loreal glass skin218K searches a year

Listings sell for £11.28 on average, from £5.57 to £26.15. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At £11.28 that is £34K to £45K a year per listing.

Average price

£11.28under the $15 to $100 sweet spot

Price range

£5.57–£26.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

3,000–4,000

Revenue per listing a year

£34K–£45K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #135 within Face. It carries 8,100 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

0.0%

Average rank

#135in Face

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

8,100per listing

Listings tracked

9

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

32 months