Exfoliating Towel
prices mostly outside the sweet spot ($5.46–$14.55) — Exfoliating Towel doesn't clear our bar today.
Flapen Score
Top 44% of 2,481 Beauty niches · +1 vs the category median of 47
Is Exfoliating Towel profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Exfoliating Towel is a £595K/yr Amazon United Kingdom market (734K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 48/100.
Exfoliating Towel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -40.8% over the last 90 days and 8.6% of searches end in a purchase.
£595K
revenue / yr
Who owns the niche?
The top 5 brands hold 85% of demand, so 15% of the market is open.
15%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 15 products
Top Exfoliating Towel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
2Pcs Japanese Exfoliating Towel Exfoliating Shower Towel Extra Long Exfoliating Washcloth for Men Women Exfoliating Body Scrubber for Cleaning&spa(Black+Pink)
- Price
- £7.35
- Rating
- 4.2/5
- Reviews
- 2,787
- Age
- 1y ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (Black)
- Price
- £13.48
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (pink)
- Price
- £13.50
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

Sima Brand Exfoliating Washcloth Face & Body Scrub Towel - Japanese Exfoliating with Hexagon Fibers Body Scrubber with 2 Sides for Scrubbing & Washing Extra Long Towel (Black)
- Price
- £13.64
- Rating
- 4.5/5
- Reviews
- 2,734
- Age
- 3y ago

Vutlace Exfoliating Shower Towel Body Scrub Glove for Smooth & Glowing Skin (Pink & Black 2pcs)
- Price
- £9.27
- Rating
- 3.5/5
- Reviews
- 72
- Age
- 6mo ago
Trending
90-day click momentum
Exfoliating Shower Towel - Deep Exfoliating Towel Back Scrub Gentle on Sensitive Skin 3D Weaving Technique Shower Towel Machine Washable Effective Exfoliation for Soft & Smooth Skin (Black)
- Price
- £8.16
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 2mo ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (Black)
- Price
- £13.48
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

Blissal Exfoliating Antibacterial Shower Towel Extra Long 100cm Dual-Sided Exfoliating Towel for Men & Women Body Scrubber & Massage Tool for Bath & Spa (2-Pack)
- Price
- £6.66
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4mo ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (pink)
- Price
- £13.50
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

MainBasics Exfoliating Shower Towel - Japanese Nylon Bath Towel and Body Washcloth Quick-Dry Durable Medium Exfoliation (Set of 3 Earthy Love)
- Price
- £9.31
- Rating
- 4.4/5
- Reviews
- 1,233
- Age
- 1y ago
Newest
by launch date
Exfoliating Shower Towel - Deep Exfoliating Towel Back Scrub Gentle on Sensitive Skin 3D Weaving Technique Shower Towel Machine Washable Effective Exfoliation for Soft & Smooth Skin (Black)
- Price
- £8.16
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 2mo ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (Black)
- Price
- £13.48
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

Blissal Exfoliating Shower Towel Gentle on Sensitive Skin Machine Washable Effective Exfoliation for Soft & Smooth Skin (pink)
- Price
- £13.50
- Rating
- 3.8/5
- Reviews
- 48
- Age
- 4mo ago

Blissal Exfoliating Antibacterial Shower Towel Extra Long 100cm Dual-Sided Exfoliating Towel for Men & Women Body Scrubber & Massage Tool for Bath & Spa (2-Pack)
- Price
- £6.66
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4mo ago

Yozexin 2PCS Blissail Exfoliating Antibacterial Shower Towel Deep Exfoliating Towel 2-in-1 Double-Sided Scrub Cloth for Body Face Antibacterial Washcloth for All Skin Types Men Women (Pink+Black)
- Price
- £14.55
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
52
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
11%
- XIANZANDER31%
- Blissal31%
- ANWEIXUE11%
- Sima Brand7%
- Vutlace6%
- nnOuOnn4%
- Open — no brand owns it (4 brands, 11%)
Exfoliating Towel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 6.3×
Top Exfoliating Towel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blissal exfoliating shower towel241K/yr
- exfoliating shower towel70K/yr
- blissal59K/yr
- blissal exfoliating antibacterial shower towel72K/yr
- shower towel48K/yr
- blissal towel36K/yr
- bissell exfoliating shower towel20K/yr
- exfoliating towel59K/yr
- japanese exfoliating shower towel14K/yr
- exfoliating cloth16K/yr
What reviews say buyers love and hate about Exfoliating Towel
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Good strong quality”
“Skin soft and smooth”
“As advertised”
“Easy to use”
“Great value”
What buyers complain about
66% of reviews“Bad quality”
“currently too pricey”
“To short”
“pictures are totally misleading”
“This took a bit of an effort”
Exfoliating Towel return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
31%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Exfoliating Towel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









