Estee Lauder Pleasures

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

+21.9%

Conversion, latest week

4.9%

Market size, estimated

£35Ka year

Peak month

December4.1× the quietest month

Top search term

pleasures estee lauder10K searches a year

Listings sell for £25.94 on average, from £17.27 to £46.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £25.94 that is £3K to £6K a year per listing.

Average price

£25.94inside the $15 to $100 sweet spot

Price range

£17.27–£46.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

£3K–£6K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

0% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 27.6% of listings are out of stock. The average listing ranks #2,529 within Fragrances. It carries 571 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

0%

Prime listings

80%

Out of stock, average day

27.6%

Average rank

#2,529in Fragrances

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

571per listing

Listings tracked

10

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

91 months