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Elycura Collagen Oil

Elycura Collagen Oil shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

77
Worth a look

Top 1% of 2,481 Beauty niches · +30 vs the category median of 47

Market size 46Growth 96Conversion 84Competition 86Returns 100Price range 16Avg price 35Brand share 86Review moat 73Quality gap 96
This niche Category average · 2,481 niches

Is Elycura Collagen Oil profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Elycura Collagen Oil is a £248K/yr Amazon United Kingdom market (261K searches/yr). The top 5 brands hold 49% of demand. Verdict: Worth a look — 77/100.

Elycura Collagen Oil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +139.5% over the last 90 days and 9.3% of searches end in a purchase.

£248K

revenue / yr

Units sold / yr25K
Search volume / yr+139.5%261K
Conversion rate9.3%
Avg price£10.24

Who owns the niche?

The top 5 brands hold 49% of demand, so 51% of the market is open.

51%

open market share

Brands · sellers40 · 87
Top-5 product click share29%
Open market51%
Avg brand age26 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 54 products

Sponsored placement100%
New entrants (1y)51· 5 succeeded
Avg rating4.0★
Avg reviews599

Top Elycura Collagen Oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

£0£7K£15K£22K£30K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

40 rising

Sellers

87

Top-5 brand share

49%

Top 20: 83%

Top-5 click share

29%

Top 20: 68%

Open market

47%

  • Generic22%
  • kyno9%
  • Heyzeibo7%
  • DEJIN6%
  • Yabzfal5%
  • AuraBeen5%

Elycura Collagen Oil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume261KCVR9.3%Products54Brands40Top 5 Brands49%OOS Rate13.0%Rating4.0★Reviews599Avg BSR#427
18K13KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top Elycura Collagen Oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • collagen oil for skin tightening69K/yr
  • elycura collagen oil70K/yr
  • elycura collagen lifting body oil32K/yr
  • collagen oil27K/yr
  • collagen body oil15K/yr
  • collagen lifting body oil13K/yr
  • elycura collagen oil for skin tightening6K/yr
  • collagen oil for body9K/yr
  • collagen oil for skin and face7K/yr
  • collagen body oil skin tightening5K/yr

What reviews say buyers love and hate about Elycura Collagen Oil

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Soft Feel15%

Leaves skin soft

Quality-Overall12%

Good quality oil at a reasonable price

Suitability Combination Skin10%

Great for skin

Moist/Dry8%

Great moisturiser

Value For Money8%

Worth the money

What buyers complain about

58% of reviews
Adhesion/Stickiness11%

the stickiness remained

Moist/Dry10%

didn't even moisturise

Suitability Dry Skin7%

Not great on dry skin

Allergies6%

Allergic Reaction

Functionality-Overall6%

Poor results

Elycura Collagen Oil return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

24%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
31%
2Advertised Vs Actual Product
17%
3Moist/Dry
9%
4Oily/Greasy
6%
5Motor Power
6%

Common Elycura Collagen Oil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Elycura Collagen Oil 77/100 on Amazon United Kingdom — Worth a look. The niche generates £248K/yr across 54 tracked products. 5 of 51 products launched in the last 360 days are still selling. Search demand moved +139.5% over the last 90 days.
Elycura Collagen Oil buyers on Amazon United Kingdom complain most about Adhesion/Stickiness, Moist/Dry, Suitability Dry Skin, the themes mined from the niche's reviews. Its return rate is 0.0%.