Eczema Cream
prices mostly outside the sweet spot ($2.67–$16.81) — Eczema Cream doesn't clear our bar today.
Flapen Score
Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 47
Is Eczema Cream profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Eczema Cream is a £868K/yr Amazon United Kingdom market (708K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Apr–May. Verdict: Skip it — 44/100.
Eczema Cream: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -16.6% over the last 90 days and 15.3% of searches end in a purchase.
£868K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 14 products
Top Eczema Cream products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Epaderm Moisturising Cream for Dry Skin including Eczema and Psoriasis 500g Pump
- Price
- £9.71
- Rating
- 4.7/5
- Reviews
- 5,708
- Age
- 15y ago

Epaderm Cream 50 gram
- Price
- £2.67
- Rating
- 4.7/5
- Reviews
- 3,331
- Age
- 15y ago

Epaderm Emollient For Dry Skin - 500g
- Price
- £9.02
- Rating
- 4.7/5
- Reviews
- 3,223
- Age
- 17y ago

Epaderm Cream 150 g
- Price
- £6.39
- Rating
- 4.7/5
- Reviews
- 3,331
- Age
- 9y ago

Cetraben Moisturising Cream For Dry Itchy Sensitive & Eczema-Prone Skin Soothe Moisturise Hydrate & Protect Dermatological Moisturiser Daily Use on the Body Fragrance Free 1 x 475ml
- Price
- £10.17
- Rating
- 4.6/5
- Reviews
- 9,359
- Age
- 9y ago
Trending
90-day click momentum
E45 Itch Relief Cream 500g for Eczema Dry Skin & Dermatitis
- Price
- £16.81
- Rating
- 4.6/5
- Reviews
- 3,338
- Age
- 17y ago

Eczema Cream 20gSoothes Itchy Gentle and Relieves Itching for Dermatitis and Psoriasis Eczema Cream for Adults
- Price
- £8.85
- Rating
- 4.2/5
- Reviews
- 64
- Age
- 12mo ago

Doublebase Dry Skin Emollient. Clinically Proven Moisturiser for Eczema Psoriasis and Dermatitis Treatment. Body Cream for Dry Skin Relief 100g Tube
- Price
- £4.78
- Rating
- 4.6/5
- Reviews
- 8,897
- Age
- 6y ago

Oilatum Cream for Eczema Psoriasis and Dry Skin Conditions Soothing Formula for Sensitive Skin Hydrating Relief for Itchy Irritated Skin 1 x 150g
- Price
- £5.02
- Rating
- 4.6/5
- Reviews
- 3,544
- Age
- 19y ago

Eurax Itch Relief Cream Hydrating Relief from Itchy & Irritated Skin Alleviates Itching from Rashes Eczema Dermatitis & Chickenpox Dermatologist Recommended Contains Crotamiton 1 x 100g
- Price
- £5.16
- Rating
- 4.5/5
- Reviews
- 15,600
- Age
- 17y ago
Newest
by launch date
Eczema Cream 20gSoothes Itchy Gentle and Relieves Itching for Dermatitis and Psoriasis Eczema Cream for Adults
- Price
- £8.85
- Rating
- 4.2/5
- Reviews
- 64
- Age
- 12mo ago

Pinewoods Fast Acting Hydrocortisone Cream 1% w/w Bite and Sting Cream Mosquito and Bee Sting Treatment Itchy Skin and Redness Solution 3 x 10g Tubes for Eczema and Irritation
- Price
- £6.49
- Rating
- 4.6/5
- Reviews
- 1,946
- Age
- 1y ago

Doublebase Dry Skin Emollient. Clinically Proven Moisturiser for Eczema Psoriasis and Dermatitis Treatment. Body Cream for Dry Skin Relief 100g Tube
- Price
- £4.78
- Rating
- 4.6/5
- Reviews
- 8,897
- Age
- 6y ago

Cetraben Moisturising Cream For Dry Itchy Sensitive & Eczema-Prone Skin Soothe Moisturise Hydrate & Protect Dermatological Moisturiser Daily Use on the Body Fragrance Free 1 x 475ml
- Price
- £10.17
- Rating
- 4.6/5
- Reviews
- 9,359
- Age
- 9y ago

Cetraben Flare Up Overnight Ointment Relieves Dry Itchy & Eczema-Prone Skin Rich Formulation for Intense Hydration Protects Skin from Irritants For Overnight Use Fragrance Free 1 x 120g
- Price
- £5.64
- Rating
- 4.5/5
- Reviews
- 2,393
- Age
- 9y ago
Competition: brands, sellers & click share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 falling
Sellers
96
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
6%
- Epaderm72%
- Cetraben10%
- Oilatum4%
- Guuizos3%
- Generic2%
- Doublebase2%
- Open — no brand owns it (3 brands, 6%)
Eczema Cream demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Apr, May · busiest ÷ quietest = 2.8×
Top Eczema Cream search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- eczema cream249K/yr
- epaderm cream125K/yr
- eczema60K/yr
- epaderm52K/yr
- epiderm cream46K/yr
- eczema cream adults53K/yr
- cream for eczema24K/yr
- epiderm23K/yr
- epaderm cream 500g pump dispenser13K/yr
- cream for dyshidrotic eczema5K/yr
What reviews say buyers love and hate about Eczema Cream
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“providing good moisturising”
“Good value for money”
“Itch relief”
“Great cream”
“Great on irritated skin”
What buyers complain about
60% of reviews“I get very dry patches on my skin”
“Didnt work”
“Smells chemical”
“it also means its not the best moisturiser”
“Its too big for my liking”
Common Eczema Cream questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









