Skip to content

Eco Friendly Gifts

Fail

Shoppers spend an estimated $10K a year here, so Eco Friendly Gifts is a Fail.

Flapen Score
46
46 / 100
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Market size
£10K/yr49K searches / yr
90-day growth
-12.6%search demand this quarter
Competition
39%top-5 click share · 24 brands · 40 sellers

Flapen Score

Eco Friendly Gifts against its category

The dotted line is the Beauty average. Past it, Eco Friendly Gifts is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eco Friendly Gifts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Eco Friendly Gifts 49K times last year and spent an estimated £10K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
2.1%
Market size, estimated
£10Ka year
Peak month
December46.3× the quietest month
Top search term
eco friendly gifts15K searches a year

02 · Price

A sale here is worth £10.09.

Listings sell for £10.09 on average, from £3.33 to £22.38. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £10.09 that is £0 to £1K a year per listing.

Average price
£10.09under the $15 to $100 sweet spot
Price range
£3.33–£22.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #90 within Bath & Body. It carries 2,079 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#90in Bath & Body
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,079per listing
Listings tracked
27

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Eco Friendly Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

40

Top-5 brand share

42%

Top 20: 95%

Top-5 click share

39%

Top 20: 93%

Open market

51%

  • Brand 110%
  • Brand 210%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Eco Friendly Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 46.3×

Search terms

Top Eco Friendly Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eco friendly gifts15K/yr
  • sustainable gifts8K/yr
  • eco gifts7K/yr
  • eco gifts for women6K/yr
  • eco friendly gifts for women5K/yr
  • environmentally friendly gifts5K/yr
  • sustainable gifts for women3K/yr

Reviews and returns

What reviews say buyers love and hate about Eco Friendly Gifts

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Gifting Purpose”
12%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Become very tight”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Eco Friendly Gifts questions

Answered from the same tracked data.