Ear Piercing Kit

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £366K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-16.4%

Conversion, latest week

4.6%

Market size, estimated

£366Ka year

Peak month

August1.5× the quietest month

Top search term

ear piercing kit395K searches a year

Listings sell for £7.79 on average, from £4.39 to £11.99. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £7.79 that is £8K to £10K a year per listing.

Average price

£7.79under the $15 to $100 sweet spot

Price range

£4.39–£11.99

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£8K–£10K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #163 within Tools & Accessories. It carries 467 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#163in Tools & Accessories

Average rating

4.34 starsAmazon United Kingdom average 4.36 stars

Average reviews

467per listing

Listings tracked

33

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months