Is ear covers for shower profitable to sell on Amazon United Kingdom?

The niche generates £51K/yr across 23 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -2.0%. Flapen's verdict: Worth a look (55/100).

How competitive is the ear covers for shower niche?

21 brands and 101 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in ear covers for shower?

Top complaints mined from reviews: Size-Overall, Water Resistance, Value For Money. The return rate is 0.5%.

What does it cost to enter the ear covers for shower niche?

Listings span £2.85–£34.17; the average listing price is £5.68 (sweet spot $15–$100). The average incumbent carries 453 reviews — the moat a new listing must climb.

ear covers for shower

Worth a look

Shows beatable incumbent ratings (3.5★), but a small market ($51K/yr) keeps it on the watch list.

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Review moat

Great453.04

avg incumbent reviews — the moat a new listing must climb

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Price range

Good£2.85–£34.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-2.0%

90-day search growth — must beat 0% to launch

Avg price

Bad£5.68

avg listing price — sweet spot $15–$100

Market size

Bad£51K

£51K/yr · 113K searches

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, ear covers for shower is a £51K/yr Amazon United Kingdom market (113K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

ear covers for shower market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: £57K–£71K; units × avg price
Conversion rate: 7.9%
Avg BSR: #128
Page quality: 0%
Prime: 100%
Sponsored: 74%
Out of stock: 12.0%
Avg brand age: 28 months
Avg seller age: 195 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 falling

Sellers

101

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

57%

Top 20: 97%

Open market

31%

AceFun23%
Gunwon15%
MINIEASE12%
Outus7%
BDSHUNBF6%
TYVOM5%

Demand

Weekly Amazon search volume, last 37 weeks — -2.0% search growth over the last 90 days.

Open Trend

Top ear covers for shower search terms

ear covers for shower44K/yr -4.9%7.8% conv.
ear covers21K/yr +5.0%4.8% conv.
ear protectors for shower14K/yr -19.4%7.5% conv.
waterproof ear covers9K/yr +22.1%6.6% conv.
ear cover7K/yr +0.8%4.3% conv.
ear covers for hair dying5K/yr +26.1%6.9% conv.
ear shower caps5K/yr -9.8%14.9% conv.
shower ear covers4K/yr -4.2%11.1% conv.
ear caps for shower4K/yr -3.3%9.8% conv.

All search terms

Top ear covers for shower products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

50 Pieces Disposable Ear Covers for Shower Waterproof Ear Shower Caps for Adults Ear Cover for Hair Dye Plastic Ear Shield Covers for Showering Disposable Ear Protectors for Water

AceFun£4.373.6★31 rev

100pcs Clear Disposable Ear Protectors Waterproof Ear Covers WaterproofEar Covers Caps Disposable Plastic Waterproof Ear Protector for Shower Bathing Spa Hotel Hair Salon Home Hair Dye

Gunwon£2.853.9★134 rev

Waterproof Ear Stickers - 120Pcs Ear Covers for Shower Swimming Surfing Snorkeling - Ears Protectors with Cotton

MINIEASE£5.964.0★44 rev

100 Pack Clear Disposable Ear Protectors Waterproof Ear Covers for Hair Dye Shower Bathing

Outus£5.253.8★8,539 rev

BDSHUNBF 2 Pair Ear Muffs Ear Warmers Winter Ear Warmers Bandless Women Earmuffs Ear Bags Ear Warmer Winter Ear Muffs Winter Polar Fleece Ear Bags Soft Ear for Cold Weather Outdoor Cycling

BDSHUNBF£6.123.6★228 rev

Newest

by launch date

2 Pairs Ear Covers Waterproof Hair Dye Ears Shield Silicone Protector Ear Covers for Shower Reusable Ears Cap Protector for Shower Washing Hair Salon Barber Home Use Women Men(Black Blue)

CEEGEWW£3.401 rev

3mo ago

2 Pairs Ear Covers for Hair Dye Silicone Protector Ear Covers Waterproof Hair Dye Ears Shield Reusable Ears Cap Protector for Hairs Coloring Salon Barber Home Use Women Men(Black Blue)

FJDRSIG£3.652 rev

5mo ago

Bettinay 600 Pcs Ear Covers for Shower Disposable Waterproof Ear Protectors for Salon Bathing Hair Dye

Bettinay£7.085 rev

9mo ago

50 Pieces Disposable Ear Covers for Shower Waterproof Ear Shower Caps for Adults Ear Cover for Hair Dye Plastic Ear Shield Covers for Showering Disposable Ear Protectors for Water

AceFun£4.3731 rev

9mo ago

Celtrum 200 Pcs Ear Covers for Shower Disposable Shower Caps Ear Protectors for Shower Waterproof Ear Shower Caps for Hair Dye Shower Bathing Salon

Celtrum£3.6621 rev

10mo ago

What buyers say about ear covers for shower

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money18%

“worth every penny”

Size-Overall13%

“Easy fit and works great”

Moist/Dry11%

“The disposable ear protectors waterproof ear covers are very good for keeping your ear dry”

Ease Of Use10%

“Easy to use”

Quality-Overall10%

“Excellent product”

Water Resistance8%

“These are water proof and the best”

Advertised Vs Actual Product7%

“Does the job”

Ear Hygiene4%

“These are best you won't have to use ear plugs which causes allergies and infection and they don't work properly”

Efficiency3%

“The item worked very well”

Comfort-Overall2%

“They worked and were comfortable to wear”

What buyers complain about

Size-Overall19%

“Too small”

Water Resistance17%

“These did not fit well, couldn't even test if they were waterproof as after 5 attempts to get them on they kept sliding off and folding over”

Value For Money13%

“Not worth it”

Ease Of Use11%

“No use at all”

Functionality-Overall6%

“Completely defeats the purpose”

Leak-Proof4%

“Leakage”

Quality-Overall4%

“Poor quality and sizing”

Allergies3%

“It broke his skin out in a rash with bumps all behind his ear”

Stretchability/Expandability/Elasticity3%

“And, quite a few only have half elastic, so had to throw the damage ones away”

Natural Resource Wastage1%

“Total waste of money”

Top return reasons

Size-Overall31%

Functionality-Overall23%

Water Resistance11%

Advertised Vs Actual Product9%

Ease Of Use4%

Compatibility-Overall3%

Leak-Proof3%

Quality-Overall2%

Stretchability/Expandability/Elasticity2%

Hard Feel2%

Common questions

Is ear covers for shower profitable to sell on Amazon United Kingdom?: The niche generates £51K/yr across 23 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -2.0%. Flapen's verdict: Worth a look (55/100).
How competitive is the ear covers for shower niche?: 21 brands and 101 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in ear covers for shower?: Top complaints mined from reviews: Size-Overall, Water Resistance, Value For Money. The return rate is 0.5%.
What does it cost to enter the ear covers for shower niche?: Listings span £2.85–£34.17; the average listing price is £5.68 (sweet spot $15–$100). The average incumbent carries 453 reviews — the moat a new listing must climb.