Skip to content

Dyson Airwrap Attachments

Fail

Shoppers spend an estimated $64K a year here, so Dyson Airwrap Attachments is a Fail.

Flapen Score
43
43 / 100
Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 47
Market size
£64K/yr71K searches / yr
90-day growth
+1.0%search demand this quarter
Competition
66%top-5 click share · 10 brands · 12 sellers

Flapen Score

Dyson Airwrap Attachments against its category

The dotted line is the Beauty average. Past it, Dyson Airwrap Attachments is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dyson Airwrap Attachments market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dyson Airwrap Attachments 71K times last year and spent an estimated £64K. The top 5 brands take 89% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
+1.0%
Conversion, latest week
6.3%
Market size, estimated
£64Ka year
Peak month
December1.8× the quietest month
Top search term
dyson diffuser attachment20K searches a year

02 · Price

A sale here is worth £14.29.

Listings sell for £14.29 on average, from £8.46 to £19.53. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £14.29 that is £1K to £4K a year per listing.

Average price
£14.29under the $15 to $100 sweet spot
Price range
£8.46–£19.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #25 within Styling Tools. It carries 668 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
8.5%
Average rank
#25in Styling Tools
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
668per listing
Listings tracked
18

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Dyson Airwrap Attachments products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

12

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

8%

  • Brand 132%
  • Brand 225%
  • Brand 319%
  • Brand 49%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 8%)

Demand

Dyson Airwrap Attachments search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Dyson Airwrap Attachments search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dyson diffuser attachment20K/yr
  • dyson airwrap diffuser attachment19K/yr
  • dyson hair dryer diffuser attachment7K/yr
  • dyson diffuser8K/yr
  • diffuser for dyson airwrap7K/yr
  • diffuser attachment for dyson airwrap3K/yr
  • dyson airwrap diffuser4K/yr
  • silicone diffuser attachment dyson airwrap4K/yr

Reviews and returns

What reviews say buyers love and hate about Dyson Airwrap Attachments

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
2.6%of orders come back
“Large”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dyson Airwrap Attachments questions

Answered from the same tracked data.