Dr Melaxin Balm Stick

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £631K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-5.6%

Conversion, latest week

3.7%

Market size, estimated

£631Ka year

Top search term

dr melaxin713K searches a year

Listings sell for £16.50 on average, from £10.31 to £40.54. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At £16.50 that is £66K to £83K a year per listing.

Average price

£16.50inside the $15 to $100 sweet spot

Price range

£10.31–£40.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

£66K–£83K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #154 within Eyes. It carries 1,700 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

93%

Out of stock, average day

0.7%

Average rank

#154in Eyes

Average rating

3.84 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,700per listing

Listings tracked

15

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

21 months