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Disposable Lip Wands

Fail

Prices span $2.56–$7.90, mostly outside the sweet spot, so Disposable Lip Wands is a Fail.

Flapen Score
44
44 / 100
Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 47
Market size
£49K/yr41K searches / yr
90-day growth
+6.0%search demand this quarter
Competition
72%top-5 click share · 14 brands · 15 sellers

Flapen Score

Disposable Lip Wands against its category

The dotted line is the Beauty average. Past it, Disposable Lip Wands is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disposable Lip Wands market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Disposable Lip Wands 41K times last year and spent an estimated £49K. The top 5 brands take 75% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 26.7% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 26.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+6.0%
Conversion, latest week
26.7%
Market size, estimated
£49Ka year
Peak month
February1.3× the quietest month
Top search term
disposable lip wands10K searches a year

02 · Price

A sale here is worth £4.55.

Listings sell for £4.55 on average, from £2.56 to £7.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £4.55 that is £3K to £5K a year per listing.

Average price
£4.55under the $15 to $100 sweet spot
Price range
£2.56–£7.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
£3K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #17 within Tools & Accessories. It carries 170 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
11.5%
Average rank
#17in Tools & Accessories
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
170per listing
Listings tracked
18

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
20 months

Products

Top Disposable Lip Wands products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

14 rising

Sellers

15

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

20%

  • Brand 121%
  • Brand 217%
  • Brand 314%
  • Brand 412%
  • Brand 511%
  • Brand 66%

Demand

Disposable Lip Wands search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Disposable Lip Wands search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disposable lip wands10K/yr
  • lip wands11K/yr
  • lip applicators disposable8K/yr
  • lipstick applicators4K/yr
  • lip wands disposable3K/yr
  • lip applicator3K/yr
  • lipstick wands2K/yr

Reviews and returns

What reviews say buyers love and hate about Disposable Lip Wands

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Quality-Overall”
0.1%of orders come back
“Quite poor quality, very hard and scratchy”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Disposable Lip Wands questions

Answered from the same tracked data.