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Diprobase Cream

Fail

The top 5 brands take 100% of clicks, so Diprobase Cream is a Fail.

Flapen Score
36
36 / 100
Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 47
Market size
£171K/yr126K searches / yr
90-day growth
-31.8%search demand this quarter
Competition
86%top-5 click share · 5 brands · 58 sellers

Flapen Score

Diprobase Cream against its category

The dotted line is the Beauty average. Past it, Diprobase Cream is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diprobase Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Diprobase Cream 126K times last year and spent an estimated £171K. All 5 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 12.5% of those searches ended in a purchase.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-31.8%
Conversion, latest week
12.5%
Market size, estimated
£171Ka year
Top search term
diprobase cream63K searches a year

02 · Price

A sale here is worth £10.95.

Listings sell for £10.95 on average, from £4.78 to £22.64. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £10.95 that is £16K to £22K a year per listing.

Average price
£10.95under the $15 to $100 sweet spot
Price range
£4.78–£22.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
£16K–£22K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #44 within Body. It carries 4,617 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
89%
Out of stock, average day
13.1%
Average rank
#44in Body
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,617per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
79 months

Products

Top Diprobase Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

58

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 214%
  • Brand 36%
  • Brand 45%
  • Brand 55%

Demand

Diprobase Cream search demand

Weekly searches over the year. Pick a range.

2K2KMay '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Diprobase Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diprobase cream63K/yr
  • diprobase29K/yr
  • diprobase cream 500g pump dispenser17K/yr
  • diprobase advanced eczema cream5K/yr
  • diprobase cream 500g2K/yr
  • diprobase eczema cream2K/yr
  • diprobase lotion2K/yr
  • diprobase emollient2K/yr
  • diprobase cream for eczema2K/yr
  • diprobase moisturiser1K/yr

Reviews and returns

What reviews say buyers love and hate about Diprobase Cream

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Moist/Dry”
17%of negative reviews mention “Allergies”
0.1%of orders come back
“It gets itchy”
A buyer, on “Allergies”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Diprobase Cream questions

Answered from the same tracked data.