Dior Addict Perfume Women
FailThe top 5 brands take 100% of clicks, so Dior Addict Perfume Women is a Fail.
- Flapen Score
- 39 / 100Ranks 2,047 of 2,481 Beauty niches · −8 vs the category median of 4739
- Market size
- £27K/yr19K searches / yr
- 90-day growth
- -12.9%search demand this quarter
- Competition
- 85%top-5 click share · 3 brands · 20 sellers
Flapen Score
Dior Addict Perfume Women against its category
The dotted line is the Beauty average. Past it, Dior Addict Perfume Women is stronger. Inside it, weaker.
Market
The Dior Addict Perfume Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dior Addict Perfume Women 19K times last year and spent an estimated £27K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- -12.9%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £27Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- dior addict perfume13K searches a year
02 · Price
A sale here is worth £51.61.
Listings sell for £51.61 on average, from £12.24 to £101.09. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £51.61 that is £0 to £5K a year per listing.
- Average price
- £51.61inside the $15 to $100 sweet spot
- Price range
- £12.24–£101.09
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
30% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #1,158 within Fragrances. It carries 685 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 30%
- Prime listings
- 70%
- Out of stock, average day
- 15.4%
- Average rank
- #1,158in Fragrances
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 685per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Dior Addict Perfume Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Brand 190%
- Brand 28%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Dior Addict Perfume Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Dior Addict Perfume Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dior addict perfume13K/yr
- dior addict6K/yr
- dior addict perfume women378/yr
Reviews and returns
What reviews say buyers love and hate about Dior Addict Perfume Women
We read the reviews and the return reasons for every product selling here.
“then and again its not the same price tag either”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dior Addict Perfume Women questions
Answered from the same tracked data.









