Dewberry Perfume
FailDemand is soft, at -66.8% this quarter, so Dewberry Perfume is a Fail.
- Flapen Score
- 40 / 100Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 4740
- Market size
- £55K/yr43K searches / yr
- 90-day growth
- -66.8%search demand this quarter
- Competition
- 87%top-5 click share · 3 brands · 6 sellers
Flapen Score
Dewberry Perfume against its category
The dotted line is the Beauty average. Past it, Dewberry Perfume is stronger. Inside it, weaker.
Market
The Dewberry Perfume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dewberry Perfume 43K times last year and spent an estimated £55K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 9.7% of those searches ended in a purchase.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -66.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- -66.8%
- Conversion, latest week
- 9.7%
- Market size, estimated
- £55Ka year
- Top search term
- dewberry body shop9K searches a year
02 · Price
A sale here is worth £13.34.
Listings sell for £13.34 on average, from £4.15 to £32.74. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £13.34 that is £1K to £3K a year per listing.
- Average price
- £13.34under the $15 to $100 sweet spot
- Price range
- £4.15–£32.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #456 within Bath & Body. It carries 73 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 78%
- Out of stock, average day
- 0.4%
- Average rank
- #456in Bath & Body
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 73per listing
- Listings tracked
- 9
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Dewberry Perfume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Brand 196%
- Brand 22%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Dewberry Perfume search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dewberry Perfume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dewberry body shop9K/yr
- body shop dewberry7K/yr
- dewberry7K/yr
- dewberry perfume9K/yr
- bodyshop dewberry4K/yr
- dewberry perfume body shop8K/yr
Reviews and returns
What reviews say buyers love and hate about Dewberry Perfume
We read the reviews and the return reasons for every product selling here.
“Unpleasant scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dewberry Perfume questions
Answered from the same tracked data.









