Deodorant Wipes

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +115.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+115.2%

Conversion, latest week

8.7%

Market size, estimated

£48Ka year

Peak month

July4.4× the quietest month

Top search term

deodorant wipes31K searches a year

Listings sell for £8.64 on average, from £1.43 to £19.57. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £8.64 that is £2K to £4K a year per listing.

Average price

£8.64under the $15 to $100 sweet spot

Price range

£1.43–£19.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #64 within Bath & Body. It carries 2,600 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

6.0%

Average rank

#64in Bath & Body

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,600per listing

Listings tracked

11

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months