Deer Ears

Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months

320K

Growth, 90 days vs prior 90

-21.1%

Conversion, latest week

2.7%

Market size, estimated

£69Ka year

Top search term

deer antlers18K searches a year

Listings sell for £8.02 on average, from £3.90 to £20.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £8.02 that is £2K to £4K a year per listing.

Average price

£8.02under the $15 to $100 sweet spot

Price range

£3.90–£20.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

2.1%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 32.1% of listings are out of stock. The average listing ranks #1,475 within Hair Styling Accessories. It carries 93 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

32.1%

Average rank

#1,475in Hair Styling Accessories

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

93per listing

Listings tracked

25

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months