Day of the Dead

Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

346K

Growth, 90 days vs prior 90

-7.2%

Conversion, latest week

1.0%

Market size, estimated

£42Ka year

Peak month

October26.6× the quietest month

Top search term

day of the dead66K searches a year

Listings sell for £12.10 on average, from £3.34 to £25.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £12.10 that is £0 to £1K a year per listing.

Average price

£12.10under the $15 to $100 sweet spot

Price range

£3.34–£25.72

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

4.5%of orders · Amazon United Kingdom median 0.6%

38% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 37.3% of listings are out of stock. The average listing ranks #22,811 within Make-up. It carries 572 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

88%

Out of stock, average day

37.3%

Average rank

#22,811in Make-up

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

572per listing

Listings tracked

24

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months