Day Cream Spf
prices mostly outside the sweet spot ($2.12–$9.66) — Day Cream Spf doesn't clear our bar today.
Flapen Score
Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47
Is Day Cream Spf profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Day Cream Spf is a £150K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 38/100.
Day Cream Spf: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.4% over the last 90 days and 14.2% of searches end in a purchase.
£150K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 14 products
Top Day Cream Spf products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Olay Total Effects 7-in-1 Daily Moisturising SPF 30 50 ml Day Cream
- Price
- £6.34
- Rating
- 4.5/5
- Reviews
- 4,737
- Age
- 8y ago
Olay Total Effects 7-In-1 Anti-Ageing Moisturiser With Spf15 Niacinamide Vitamin C And E 50 Ml
- Price
- £6.00
- Rating
- 4.5/5
- Reviews
- 3,156
- Age
- 11y ago
Olay Total Effects 7 in 1 Day & Night Moisturiser Bundle Anti-Ageing Face Creams with Niacinamide & Vitamin C - Fight 7 Signs of Ageing for Younger-Looking Skin - 2x37ml
- Price
- £9.17
- Rating
- 4.6/5
- Reviews
- 3,972
- Age
- 11y ago
Olay Total Effects AntiAgeing Moisturiser And Serum Duo SPF 20 40 ml
- Price
- £6.53
- Rating
- 4.5/5
- Reviews
- 5,245
- Age
- 13y ago
Olay Total Effects 7 in 1 Anti-Ageing Night Moisturiser Hydrating Face Cream with Niacinamide & Vitamin C Fights 7 Signs of Ageing for Younger-Looking Skin 50ml
- Price
- £6.18
- Rating
- 4.6/5
- Reviews
- 6,475
- Age
- 18y ago
Trending
90-day click momentum
Olay Total Effects 7 in 1 Firming Youth Serum Anti-Ageing Face Serum with Niacinamide & Collagen Peptide - Fight 7 Signs of Ageing for Younger-Looking Skin - 50ml
- Price
- £7.72
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 1y ago
NIVEA Refreshing Day Face Cream SPF 30 (50ml) Hydrating Face Moisturiser with Aloe Vera and Hyaluronic Acid Moisturiser with SPF for Normal Skin
- Price
- £2.12
- Rating
- 4.6/5
- Reviews
- 801
- Age
- 3y ago
NIVEA Q10 Anti-Wrinkle Power SPF30 Firming Day Cream (50ml) Facial Moisturiser to Reduce Wrinkles Firming Cream to Nourish and Achieve Firmer Skin in 7 Days
- Price
- £5.47
- Rating
- 4.6/5
- Reviews
- 16,770
- Age
- 7y ago
Olay Total Effects 7-in-1 Daily Moisturising SPF 30 50 ml Day Cream
- Price
- £6.34
- Rating
- 4.5/5
- Reviews
- 4,737
- Age
- 8y ago
CeraVe AM Facial Moisturising Lotion SPF30 for Normal to Dry Skin 52ml
- Price
- £9.66
- Rating
- 4.6/5
- Reviews
- 8,392
- Age
- 3y ago
Newest
by launch dateOlay Total Effects 7 in 1 Firming Youth Serum Anti-Ageing Face Serum with Niacinamide & Collagen Peptide - Fight 7 Signs of Ageing for Younger-Looking Skin - 50ml
- Price
- £7.72
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 1y ago
NIVEA MEN Sensitive Daily Protect Moisturiser SPF 30 (50ml) Moisturising Mens Face Cream Suitable For Sensitive Skin Lightweight Face Moisturiser with UV Protection Non-Greasy Formula
- Price
- £5.89
- Rating
- 4.4/5
- Reviews
- 263
- Age
- 1y ago
CeraVe AM Facial Moisturising Lotion SPF30 for Normal to Dry Skin 52ml
- Price
- £9.66
- Rating
- 4.6/5
- Reviews
- 8,392
- Age
- 3y ago
NIVEA Refreshing Day Face Cream SPF 30 (50ml) Hydrating Face Moisturiser with Aloe Vera and Hyaluronic Acid Moisturiser with SPF for Normal Skin
- Price
- £2.12
- Rating
- 4.6/5
- Reviews
- 801
- Age
- 3y ago
Simple Triple Protect Moisturiser SPF 30 3x Protection from UVA/UVB Blue Light & Pollution with Vitamin C & E Brightens Dull Sensitive Skin for a Glowing Complexion 40 ml
- Price
- £3.37
- Rating
- 4.3/5
- Reviews
- 4,557
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
99
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
0%
- Olay61%
- OLAY TOT EFF MOISTURISER CRM20%
- NIVEA8%
- Simple5%
- CeraVe4%
- NIVEA MEN2%
Day Cream Spf demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep · busiest ÷ quietest = 6.9×
Top Day Cream Spf search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- olay 7 in 1 total effects94K/yr
- spf 30 face moisturiser15K/yr
- day cream spf11K/yr
- olay total effects 7 in one12K/yr
- nivea face cream spf3K/yr
- face moisturiser with spf 306K/yr
- olay total effects7K/yr
- nivea spf moisturiser3K/yr
- day cream spf 303K/yr
- moisturiser with spf 303K/yr
What reviews say buyers love and hate about Day Cream Spf
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Great value”
“Good moisturiser”
“Best Quality”
“Great for combination skin as doesn't clog”
“It layers well under moisturiser and makeup, which makes it easy to use as part of a daily routine”
What buyers complain about
48% of reviews“It's not moisturising”
“it just ends up balling up on the skin surface”
“Smell not good”
“Box is very cheap looking”
“Skin reaction”
Day Cream Spf return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
26%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Day Cream Spf questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
