Curly Hair Brush
MaybeAn estimated 0.4% of orders come back. But demand is soft, at -9.5% this quarter, so Curly Hair Brush is a Maybe.
- Flapen Score
- 55 / 100Top 15% of 2,481 Beauty niches · +8 vs the category median of 4755
- Market size
- £409K/yr790K searches / yr
- 90-day growth
- -9.5%search demand this quarter
- Competition
- 48%top-5 click share · 18 brands · 37 sellers
Flapen Score
Curly Hair Brush against its category
The dotted line is the Beauty average. Past it, Curly Hair Brush is stronger. Inside it, weaker.
Market
The Curly Hair Brush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Curly Hair Brush 790K times last year and spent an estimated £409K. The top 5 brands take 66% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 790K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £409K a year.
- Searches, last 12 months
- 790K
- Growth, 90 days vs prior 90
- -9.5%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £409Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- curly hair brush277K searches a year
02 · Price
A sale here is worth £8.54.
Listings sell for £8.54 on average, from £4.34 to £37.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At £8.54 that is £21K to £26K a year per listing.
- Average price
- £8.54under the $15 to $100 sweet spot
- Price range
- £4.34–£37.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £21K–£26K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #207 within Styling Tools. It carries 5,840 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 96%
- Out of stock, average day
- 7.7%
- Average rank
- #207in Styling Tools
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,840per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Curly Hair Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
37
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
30%
- Brand 121%
- Brand 218%
- Brand 311%
- Brand 49%
- Brand 56%
- Brand 65%
Demand
Curly Hair Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Curly Hair Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- curly hair brush277K/yr
- curl brush115K/yr
- bounce curl brush105K/yr
- curl defining brush80K/yr
- brush for curly hair35K/yr
- hair brush for curly hair22K/yr
- curly brush18K/yr
- curl hair brush15K/yr
- curl brush for curly hair16K/yr
- hairbrush for curly hair13K/yr
Reviews and returns
What reviews say buyers love and hate about Curly Hair Brush
We read the reviews and the return reasons for every product selling here.
“its very hard”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Curly Hair Brush questions
Answered from the same tracked data.