Curling Wand

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £165K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-3.7%

Conversion, latest week

1.7%

Market size, estimated

£165Ka year

Peak month

November6.7× the quietest month

Top search term

ghd curler24K searches a year

Listings sell for £83.80 on average, from £18.61 to £117.23. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £83.80 that is £8K to £21K a year per listing.

Average price

£83.80inside the $15 to $100 sweet spot

Price range

£18.61–£117.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£8K–£21K

Returns

5.5%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #48 within Styling Tools. It carries 1,370 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#48in Styling Tools

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,370per listing

Listings tracked

16

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months