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58

crochet hair

Worth a look

Shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 21Conversion 5Competition 88Returns 84Price range 85Avg price 95Brand share 85Review moat 81Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Incredible£24.03

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Price range

Great£8.75–£58.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Great375.14

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-8.3%

90-day search growth — must beat 0% to launch

Market size

Bad£49K

£49K/yr · 509K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, crochet hair is a £49K/yr Amazon United Kingdom market (509K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 58/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

crochet hair market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
£60K–£72K
units × avg price
Conversion rate
0.4%
Avg BSR
#534
Page quality
0%
Prime
99%
Sponsored
87%
Out of stock
24.2%
Avg brand age
28 months
Avg seller age
197 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

44

Top-5 brand share

50%

Top 20: 94%

Top-5 click share

27%

Top 20: 62%

Open market

45%

  • BLUONASI16%
  • Firstcyh Hair12%
  • Samtress9%
  • ZIYANGBABA8%
  • WOWANGEL6%
  • ENBEAUTIFUL5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.3% search growth over the last 90 days.
13K8KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top crochet hair search terms

  • crochet hair102K/yr
  • crochet hair extensions for black women86K/yr
  • crochet braids36K/yr
  • feather crochet human hair25K/yr
  • crochet hair extensions29K/yr
  • human hair crochet25K/yr
  • crochet human hair22K/yr
  • crochet braids hair extensions46K/yr
  • curly crochet hair12K/yr
  • human crochet hair18K/yr
All search terms

Top crochet hair products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£1K6%£3K9%£4K12%£6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about crochet hair

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“You can tell it is good quality and very healthy”

Soft Feel13%

“So soft”

Assembly/Installation8%

“Installation was straightforward”

Hair Styling7%

“this is the style for you”

Value For Money7%

“Worth buying”

Weight Light6%

“the strands were lightweight”

Texture/Consistency-Overall5%

“The texture is very soft”

Ease Of Use5%

“Use and very manageable”

Wig/Artificial Hair Quality3%

“The curls are soft, bouncy, and have a very natural look that blends beautifully with my own hair”

Advertised Vs Actual Product3%

“Just as advertised”

What buyers complain about

Value For Money18%

“But expensive”

Hair Related11%

“The hair is not good at all”

Smell8%

“has horrible smell”

Quality-Overall6%

“hair quality - poor”

Size-Overall6%

“The bundle is quite small”

Material Quality5%

“Material - coarse”

Durability4%

“it hasnt even lasted up to two weeks”

Suitability Straight Hair3%

“Hair not consistent”

Thickness3%

“So thin”

Assembly/Installation3%

“Also, installation takes a bit of patience if youre doing it yourself,”

Top return reasons

Quality-Overall19%
Color10%
Size-Overall10%
Suitability Long Hair9%
Advertised Vs Actual Product9%
Hair Related5%
Thin5%
Suitability Short Hair4%
Suitability Straight Hair4%
Material Quality4%

Common questions

Is crochet hair profitable to sell on Amazon United Kingdom?
The niche generates £49K/yr across 70 tracked products. 3 of 39 products launched in the last 360 days are still selling. 90-day search growth is -8.3%. Flapen's verdict: Worth a look (58/100).
How competitive is the crochet hair niche?
26 brands and 44 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in crochet hair?
Top complaints mined from reviews: Value For Money, Hair Related, Smell. The return rate is 1.5%.
When does demand for crochet hair peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the crochet hair niche?
Listings span £8.75–£58.11; the average listing price is £24.03 (sweet spot $15–$100). The average incumbent carries 375 reviews — the moat a new listing must climb.