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Creed Aventus for Men

Creed Aventus for Men shows low returns (0.5%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 26% of 2,481 Beauty niches · +5 vs the category median of 47

Market size 95Growth 36Conversion 59Competition 23Returns 97Price range 36Avg price 95Brand share 0Review moat 21Quality gap 57
This niche Category average · 2,481 niches

Is Creed Aventus for Men profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Creed Aventus for Men is a £2.4M/yr Amazon United Kingdom market (1.2M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.

Creed Aventus for Men: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +8.4% over the last 90 days and 5.1% of searches end in a purchase.

£2.4M

revenue / yr

Units sold / yr60K
Search volume / yr+8.4%1.2M
Conversion rate5.1%
Avg price£39.87

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 126
Top-5 product click share73%
Open market0%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement88%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews11,182

Top Creed Aventus for Men products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

£0£239K£477K£716K£954K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

126

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • ARMAF88%
  • PERFUMER'S CHOICE6%
  • CREED4%
  • Perfa2%

Creed Aventus for Men demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.2MCVR5.1%Products16Brands4Top 5 Brands100%OOS Rate2.3%Rating4.4★Reviews11,182Avg BSR#83
23K18KJan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top Creed Aventus for Men search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • club de nuit intense man249K/yr
  • armaf146K/yr
  • creed aventus for men163K/yr
  • club de nuit142K/yr
  • armaf club de nuit intense man124K/yr
  • creed perfume men53K/yr
  • milton lloyd perfumes for men43K/yr
  • armaf club de nuit40K/yr
  • perfumers choice31K/yr
  • creed aventus28K/yr

What reviews say buyers love and hate about Creed Aventus for Men

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Smell65%

Great fragrance

Value For Money10%

Good value for money

Quality-Overall10%

Amazing quality

Durability6%

Strong and lasting

Advertised Vs Actual Product1%

As advertised

What buyers complain about

76% of reviews
Smell44%

Fragrance smells off

Durability15%

Trash after few use

Strength6%

Not as strong

Quality-Overall3%

then the quality control is seriously lacking

Value For Money3%

a fraction of the price

Creed Aventus for Men return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

8%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell
60%
2Quality-Overall
8%
3Durability
7%
4Advertised Vs Actual Product
6%
5Defective Material/Parts
5%

Common Creed Aventus for Men questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Creed Aventus for Men 52/100 on Amazon United Kingdom — Worth a look. The niche generates £2.4M/yr across 16 tracked products. Search demand moved +8.4% over the last 90 days.
Creed Aventus for Men buyers on Amazon United Kingdom complain most about Smell, Durability, Strength, the themes mined from the niche's reviews. Its return rate is 0.5%.