Cream for Very Dry Skin on Legs

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months

178K

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

3.1%

Market size, estimated

£38Ka year

Peak month

November26.8× the quietest month

Top search term

dirty works30K searches a year

Listings sell for £6.95 on average, from £1.86 to £20.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.95 that is £2K to £3K a year per listing.

Average price

£6.95under the $15 to $100 sweet spot

Price range

£1.86–£20.79

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #294 within Bath & Body. It carries 1,431 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

89%

Out of stock, average day

17.1%

Average rank

#294in Bath & Body

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,431per listing

Listings tracked

27

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months