Cordless Hair Styler
FailDemand is soft, at -60.2% this quarter, so Cordless Hair Styler is a Fail.
- Flapen Score
- 47 / 100Ranks 1,175 of 2,481 Beauty niches · on the category median47
- Market size
- £17K/yr29K searches / yr
- 90-day growth
- -60.2%search demand this quarter
- Competition
- 55%top-5 click share · 19 brands · 38 sellers
Flapen Score
Cordless Hair Styler against its category
The dotted line is the Beauty average. Past it, Cordless Hair Styler is stronger. Inside it, weaker.
Market
The Cordless Hair Styler market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cordless Hair Styler 29K times last year and spent an estimated £17K. The top 5 brands take 56% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -60.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -60.2%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £17Ka year
- Peak month
- November8.5× the quietest month
- Top search term
- cordless heated hair brush15K searches a year
02 · Price
A sale here is worth £20.21.
Listings sell for £20.21 on average, from £12.77 to £33.55. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £20.21 that is £0 to £2K a year per listing.
- Average price
- £20.21inside the $15 to $100 sweet spot
- Price range
- £12.77–£33.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 4.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #368 within Styling Tools. It carries 212 reviews at 3.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 17.9%
- Average rank
- #368in Styling Tools
- Average rating
- 3.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 212per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 18 months
Products
Top Cordless Hair Styler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
38
Top-5 brand share
56%
Top 20: 100%
Top-5 click share
55%
Top 20: 92%
Open market
37%
- Brand 115%
- Brand 214%
- Brand 39%
- Brand 49%
- Brand 59%
- Brand 67%
Demand
Cordless Hair Styler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.5×
Search terms
Top Cordless Hair Styler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cordless heated hair brush15K/yr
- cordless heated brush6K/yr
- cordless ceramic heated hair straightening comb7K/yr
Reviews and returns
What reviews say buyers love and hate about Cordless Hair Styler
We read the reviews and the return reasons for every product selling here.
“Won't recharge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cellulite Massager
£199K/yr+31.0%
Anti Chafing Stick
£446K/yr+174.2%
Mens Aftershave
£5.0M/yr+20.0%
Face Gems
£156K/yr+184.1%
England Face Paint
£20K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cordless Hair Styler questions
Answered from the same tracked data.