Copper Hair Dye
prices mostly outside the sweet spot ($3.50–$12.60) — Copper Hair Dye doesn't clear our bar today.
Flapen Score
Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 47
Is Copper Hair Dye profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Copper Hair Dye is a £80K/yr Amazon United Kingdom market (335K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 43/100.
Copper Hair Dye: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -2.2% over the last 90 days and 3.6% of searches end in a purchase.
£80K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 26 products
Top Copper Hair Dye products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Schwarzkopf LIVE Intense Colour L74 Tangerine Twist Long-lasting Permanent Copper Hair Dye Extra Bold on Darker Hair With Extra Colour Refresh Gloss
- Price
- £5.45
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 6mo ago
Garnier Olia 7.40 Intense Copper oil-powered no-ammonia. 100% grey coverage. Luminous long-lasting vibrant intense copper hair color with ultimate shine and softness.
- Price
- £7.40
- Rating
- 4.4/5
- Reviews
- 28,518
- Age
- 12y ago
Clairol Nicen Easy Crème Natural Looking Oil Infused Permanent Hair Dye 6R Light Auburn Packaging May Vary
- Price
- £5.17
- Rating
- 4.5/5
- Reviews
- 13,976
- Age
- 8y ago
Clairol Nice N Easy Permanent Bold Zero Ammonia Hair Dye 6.43 Sunset Copper
- Price
- £6.17
- Rating
- 3.9/5
- Reviews
- 33
- Age
- 7mo ago
Garnier GOOD Permanent Hair Dye 7.43 Tumeric Copper. Ensures 100% grey coverage and 8-week colour. No ammonia vegan shea butter formula delivers vibrant results for all hair types.
- Price
- £7.14
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3y ago
Trending
90-day click momentum
LOreal Paris Preference Hair Dye Long Lasting Brilliance Luminous Permanent Rich Hair Colour Achieve radiant Salon-Inspired Results Shade: 6.45 Brooklyn
- Price
- £7.74
- Rating
- 4.5/5
- Reviews
- 782
- Age
- 12y ago
Schwarzkopf LIVE Intense Colour L74 Tangerine Twist Long-lasting Permanent Copper Hair Dye Extra Bold on Darker Hair With Extra Colour Refresh Gloss
- Price
- £5.45
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 6mo ago
Maxx Deluxe Hair Dye Kit (2 Applications) - Vegan & Ammonia Free Permanent Hair Colour - 100% Grey Coverage with Olive Oil & Aloe Vera (8.45 Cinnamon Copper)
- Price
- £7.06
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 4mo ago
Schwarzkopf LIVE Intense Colour 030 Mango Twist Long-lasting Permanent Copper Hair Dye With Extra Colour Refresh Gloss
- Price
- £5.49
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 6mo ago
Schwarzkopf Creme Supreme 7-7 Copper Dark Blonde Permanent Hair Dye Caring Hair Dye Colouration with 3-Step Bonding System Against Damage 100% Grey Coverage
- Price
- £7.68
- Rating
- 4.3/5
- Reviews
- 226
- Age
- 6mo ago
Newest
by launch dateMaxx Deluxe Hair Dye Kit (2 Applications) - Vegan & Ammonia Free Permanent Hair Colour - 100% Grey Coverage with Olive Oil & Aloe Vera (8.45 Cinnamon Copper)
- Price
- £7.06
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 4mo ago
Schwarzkopf LIVE Intense Colour L74 Tangerine Twist Long-lasting Permanent Copper Hair Dye Extra Bold on Darker Hair With Extra Colour Refresh Gloss
- Price
- £5.45
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 6mo ago
Schwarzkopf Creme Supreme 7-7 Copper Dark Blonde Permanent Hair Dye Caring Hair Dye Colouration with 3-Step Bonding System Against Damage 100% Grey Coverage
- Price
- £7.68
- Rating
- 4.3/5
- Reviews
- 226
- Age
- 6mo ago
Schwarzkopf LIVE Intense Colour 030 Mango Twist Long-lasting Permanent Copper Hair Dye With Extra Colour Refresh Gloss
- Price
- £5.49
- Rating
- 4.4/5
- Reviews
- 854
- Age
- 6mo ago
Clairol Nice N Easy Permanent Bold Zero Ammonia Hair Dye 6.43 Sunset Copper
- Price
- £6.17
- Rating
- 3.9/5
- Reviews
- 33
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
134
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
49%
Top 20: 95%
Open market
14%
- LIVE25%
- Clairol19%
- Garnier16%
- L'Oreal Paris10%
- Olia10%
- Creme supreme7%
- Open — no brand owns it (9 brands, 14%)
Copper Hair Dye demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Copper Hair Dye search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- copper hair dye161K/yr
- ginger hair dye92K/yr
- copper hair dye permanent12K/yr
- ginger hair dye permanent17K/yr
- hair dye copper9K/yr
- light copper hair dye8K/yr
- copper red hair dye9K/yr
- copper blonde hair dye7K/yr
- hair dye ginger6K/yr
- cooper hair dye permanent5K/yr
What reviews say buyers love and hate about Copper Hair Dye
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Accurate colour”
“My hair feels lovely”
“Great quality”
“Good value for money”
“Its got good coverage”
What buyers complain about
82% of reviews“Inaccurate colour”
“not a great hair colour”
“my hair came out more of a bright red then sunset cooper”
“The worst chemical smell Ive ever experienced”
“didnt apply well”
Copper Hair Dye return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
64%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Copper Hair Dye questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
