Cooling Eye Mask
MaybeAn estimated 0.1% of orders come back. But prices span $2.78–$16.47, mostly outside the sweet spot, so Cooling Eye Mask is a Maybe.
- Flapen Score
- 52 / 100Top 26% of 2,481 Beauty niches · +5 vs the category median of 4752
- Market size
- £144K/yr251K searches / yr
- 90-day growth
- +29.1%search demand this quarter
- Competition
- 60%top-5 click share · 14 brands · 43 sellers
Flapen Score
Cooling Eye Mask against its category
The dotted line is the Beauty average. Past it, Cooling Eye Mask is stronger. Inside it, weaker.
Market
The Cooling Eye Mask market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cooling Eye Mask 251K times last year and spent an estimated £144K. The top 5 brands take 71% of clicks. Demand peaks in Jun. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +29.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £144K a year.
- Searches, last 12 months
- 251K
- Growth, 90 days vs prior 90
- +29.1%
- Conversion, latest week
- 8.2%
- Market size, estimated
- £144Ka year
- Peak month
- June2.1× the quietest month
- Top search term
- cooling eye mask81K searches a year
02 · Price
A sale here is worth £6.96.
Listings sell for £6.96 on average, from £2.78 to £16.47. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £6.96 that is £7K to £9K a year per listing.
- Average price
- £6.96under the $15 to $100 sweet spot
- Price range
- £2.78–£16.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #252 within Tools & Accessories. It carries 3,893 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #252in Tools & Accessories
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,893per listing
- Listings tracked
- 17
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cooling Eye Mask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
43
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
24%
- Brand 130%
- Brand 214%
- Brand 310%
- Brand 49%
- Brand 58%
- Brand 65%
Demand
Cooling Eye Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.1×
Search terms
Top Cooling Eye Mask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cooling eye mask81K/yr
- gel eye mask41K/yr
- cold eye mask17K/yr
- cooling eye mask hayfever5K/yr
- eye cooling mask13K/yr
- ice eye mask11K/yr
- cold compress for eyes9K/yr
- cool eye mask7K/yr
- cooling eye mask puffy eye11K/yr
- eye mask cooling6K/yr
Reviews and returns
What reviews say buyers love and hate about Cooling Eye Mask
We read the reviews and the return reasons for every product selling here.
“to tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cooling Eye Mask questions
Answered from the same tracked data.









