Contour Palette

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months

182K

Growth, 90 days vs prior 90

-26.5%

Conversion, latest week

4.7%

Market size, estimated

£60Ka year

Peak month

December2.1× the quietest month

Top search term

contour palette110K searches a year

Listings sell for £7.08 on average, from £2.37 to £23.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £7.08 that is £708 to £2K a year per listing.

Average price

£7.08under the $15 to $100 sweet spot

Price range

£2.37–£23.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£708–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #103 within Make-up. It carries 2,334 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#103in Make-up

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,334per listing

Listings tracked

41

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months