Concealer Brush

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months

190K

Growth, 90 days vs prior 90

-24.6%

Conversion, latest week

9.7%

Market size, estimated

£70Ka year

Peak month

February1.5× the quietest month

Top search term

concealer brush170K searches a year

Listings sell for £3.82 on average, from £2.58 to £5.47. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £3.82 that is £3K to £4K a year per listing.

Average price

£3.82under the $15 to $100 sweet spot

Price range

£2.58–£5.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

£3K–£4K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #64 within Tools & Accessories. It carries 1,290 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

8.1%

Average rank

#64in Tools & Accessories

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,290per listing

Listings tracked

17

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months