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Coloured Hair Spray Wash Out Kids

Fail

Prices span $4.62–$13.28, mostly outside the sweet spot, so Coloured Hair Spray Wash Out Kids is a Fail.

Flapen Score
45
45 / 100
Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 47
Market size
£85K/yr215K searches / yr
90-day growth
-35.4%search demand this quarter
Competition
61%top-5 click share · 19 brands · 51 sellers

Flapen Score

Coloured Hair Spray Wash Out Kids against its category

The dotted line is the Beauty average. Past it, Coloured Hair Spray Wash Out Kids is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coloured Hair Spray Wash Out Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Coloured Hair Spray Wash Out Kids 215K times last year and spent an estimated £85K. The top 5 brands take 72% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months
215K
Growth, 90 days vs prior 90
-35.4%
Conversion, latest week
5.3%
Market size, estimated
£85Ka year
Peak month
March6.7× the quietest month
Top search term
coloured hair spray wash out kids45K searches a year

02 · Price

A sale here is worth £7.38.

Listings sell for £7.38 on average, from £4.62 to £13.28. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £7.38 that is £2K to £4K a year per listing.

Average price
£7.38under the $15 to $100 sweet spot
Price range
£4.62–£13.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #263 within Hair Colour. It carries 1,805 reviews at 3.87 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
92%
Out of stock, average day
9.4%
Average rank
#263in Hair Colour
Average rating
3.87 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,805per listing
Listings tracked
25

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Coloured Hair Spray Wash Out Kids products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£13K£17K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

19 falling

Sellers

51

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 95%

Open market

24%

  • Party Success26%
  • nishman19%
  • ZOPPER15%
  • Desire Deluxe7%
  • Allony6%
  • LAWOHO4%

Demand

Coloured Hair Spray Wash Out Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct, Nov · busiest ÷ quietest = 6.7×

Search terms

Top Coloured Hair Spray Wash Out Kids search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • coloured hair spray wash out kids45K/yr
  • colour hair sprays kids26K/yr
  • coloured hair spray36K/yr
  • colour hair spray22K/yr
  • hair spray colour for kids15K/yr
  • hair colour spray for kids14K/yr
  • kids hair colour spray washable11K/yr
  • hair spray colour8K/yr
  • colour hairspray10K/yr
  • kids coloured hair spray6K/yr

Reviews and returns

What reviews say buyers love and hate about Coloured Hair Spray Wash Out Kids

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Color”
16%of negative reviews mention “Functionality-Overall”
0.6%of orders come back
“Do not work well at all”
A buyer, on “Functionality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Coloured Hair Spray Wash Out Kids questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data