coelho ph adjusting lipstick
Worth a lookShows low returns (0.1%), but soft demand (-94.5% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible21.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.37avg listing price — sweet spot $15–$100
Price range
Bad£4.16–£16.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£23K£23K/yr · 40K searches
Growth
Bad-94.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, coelho ph adjusting lipstick is a £23K/yr Amazon United Kingdom market (40K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
coelho ph adjusting lipstick market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- £21K–£25K
- units × avg price
- Conversion rate
- 7.0%
- Avg BSR
- #795
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 91%
- Out of stock
- 14.4%
- Avg brand age
- 10 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
19
Sellers
23
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
52%
Top 20: 99%
Open market
35%
- Yabzfal20%
- coellyo lip14%
- vokkrv11%
- JusttMee7%
- Natwo7%
- Wenchrisdt6%
Demand
Weekly Amazon search volume, last 15 weeks — -94.5% search growth over the last 90 days.Top coelho ph adjusting lipstick search terms
- coellyo true tone ph adjusting lipstick13K/yr
- coelho ph adjusting lipstick14K/yr
- coellyo lipstick4K/yr
- coello lipstick4K/yr
- coellyo lipstick reviews2K/yr
- coelho lipstick4K/yr
Top coelho ph adjusting lipstick products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Color Changing Lipstick 2026 New Transferproof pH Adjusting Lipstick for Mature Women Long-Lasting Moisturizing Clear Lip Stick Changes Color
coellyo lip£12.581.7★3 rev
True Ph Tone Adjusting Lipstick 2026 New Lipstick PH Adjusting Lipsticks Clear to Pink with Gold Foil Moisturizing Lip Balm for Mature Women (2PC)
Yabzfal£6.304.2★19 rev
Coellyo Lipstick Coellyo Truetone - PH Adjusting Lipsticks PH Lipstick Colour Changing Colour Changing Lipsticks Clear to Pink with Gold Foil Moisturizing Lip Balm for Mature Women (1PC)
vokkrv£4.603.5★93 rev
Colour Changing Lipstick PH Adjusting Lipstick for Young & Old Women Long Lasting Moisturizing Clear Lip Stick
JusttMee£6.994.4★90 rev
2PCS Colour Changing Lipsticks
Yabzfal£6.793.3★13 rev
Newest
by launch date
kivora Signature Lipstick 2026 True Tone ph Adjusting Lipstick Clear to Pink with Gold Foil Long Lasting 24 Hours Moisturizing for Women (2 pc)
kyno£16.5010 rev
Coelho Ph Adjusting Lipstick New Kivora Upgraded Color Changing Lipstick for Women Long-Lasting Moisture and Hydration Enhances Shine Flattering on All Women
Coelho£5.742 rev
Coelho Lipstick ph Adjusting Colour Changing Lipsticks Clear to Pink with Gold Foil Deeply Hydrating Transfer Proof Long Lasting Personalized Lip Tint for Older Women (1pcs)
Coelho Lipstick£9.781 rev
Lipstick PH Adjusting Lipsticks PH Lipstick Colour Changing Colour Changing Lipsticks Clear to Pink with Gold Foil Moisturizing Lip Balm for Mature Women (2PC)
Xiaoguanlai£7.603 rev
Color Changing Lipstick 2026 New Transferproof pH Adjusting Lipstick for Mature Women Long-Lasting Moisturizing Clear Lip Stick Changes Color
coellyo lip£12.583 rev
Trending
90-day click momentumLipstick PH Adjusting Lipsticks PH Lipstick Colour Changing Colour Changing Lipsticks Clear to Pink with Gold Foil Moisturizing Lip Balm for Mature Women (2PC)
Xiaoguanlai£7.602.0★
Colour Changing Lipstick PH Adjusting Lipstick for Mature Women Clear to Pink with Gold Foil Long Lasting 24H Moisturizing Lip Balm Glossy Shine Lip Gloss
Generic£8.224.4★
Kivora Lipstick 2PCS PH Adjusting Lipstick Kivora Signature Lipsticks Colour Changing Lip stick PH Lip sticks Long Lasting 24 Hours with Gold Foil Glossy Shine Lip Gloss Deep Nourishment
Natwo£9.373.1★
Coelho Lipstick ph Adjusting Colour Changing Lipsticks Clear to Pink with Gold Foil Deeply Hydrating Transfer Proof Long Lasting Personalized Lip Tint for Older Women (1pcs)
Coelho Lipstick£9.785.0★
Kivora Signature Lipstick Kivora Colour Changing Lipstick PH Adjusting Lipsticks Mature Women SelfAdjusting Lipsticks Honey Colours Long Lasting Lip stick for Older Women and Young Women (2PC)
Moqipifa£8.053.3★
What buyers say about coelho ph adjusting lipstick
What buyers praise and complain about, mined from review topics.What buyers love
“bright colour”
“Very moisturising”
“Very good product I like the colour it changes my lips”
“Feels nice and smooth”
“Worth buying”
“Does exactly what it says”
“Feels very nice when applied”
“Nice and shiny and colours well”
“is quite long last”
“However - its remarkable - the shade it has turned to on application is perfect for my skin tone - its smooth and glides on and my lips feel moisturised and are a lovely colour - how long lasting it is, I cant say,”
What buyers complain about
“Horrible colour”
“Not as long lasting as predicted/advertised”
“could improve in terms of moisturising”
“Did not work”
“The product looks expensive”
“Not as good as advertised”
“Waste of money”
“Bleeds into skin”
“Not as advertised”
“Within a few minutes of applying it my lips started stinging as if they were burning”
Top return reasons
Common questions
- Is coelho ph adjusting lipstick profitable to sell on Amazon United Kingdom?
- The niche generates £23K/yr across 23 tracked products. 0 of 23 products launched in the last 360 days are still selling. 90-day search growth is -94.5%. Flapen's verdict: Worth a look (51/100).
- How competitive is the coelho ph adjusting lipstick niche?
- 19 brands and 23 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in coelho ph adjusting lipstick?
- Top complaints mined from reviews: Color, Durability, Moist/Dry. The return rate is 0.1%.
- What does it cost to enter the coelho ph adjusting lipstick niche?
- Listings span £4.16–£16.72; the average listing price is £8.37 (sweet spot $15–$100). The average incumbent carries 21 reviews — the moat a new listing must climb.