Coconut Oil for Skin
FailPrices span $2.23–$15.24, mostly outside the sweet spot, so Coconut Oil for Skin is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £120K/yr141K searches / yr
- 90-day growth
- +9.3%search demand this quarter
- Competition
- 63%top-5 click share · 13 brands · 29 sellers
Flapen Score
Coconut Oil for Skin against its category
The dotted line is the Beauty average. Past it, Coconut Oil for Skin is stronger. Inside it, weaker.
Market
The Coconut Oil for Skin market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coconut Oil for Skin 141K times last year and spent an estimated £120K. The top 5 brands take 74% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £120K a year.
- Searches, last 12 months
- 141K
- Growth, 90 days vs prior 90
- +9.3%
- Conversion, latest week
- 10.3%
- Market size, estimated
- £120Ka year
- Peak month
- April1.6× the quietest month
- Top search term
- coconut oil for skin110K searches a year
02 · Price
A sale here is worth £8.25.
Listings sell for £8.25 on average, from £2.23 to £15.24. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £8.25 that is £4K to £6K a year per listing.
- Average price
- £8.25under the $15 to $100 sweet spot
- Price range
- £2.23–£15.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #13 within Body. It carries 17,908 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #13in Body
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 17,908per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Coconut Oil for Skin products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
House of Monara Organic Extra Virgin Coconut Oil Pure Raw and Cold Pressed 200 ml
- Price
- £3.08
- Rating
- 4.6/5
- Reviews
- 5,634
- Age
- 5y ago

Essican Purelife Pure Coconut Oil Liquid 100 ml MCT Fractionated Coconut Oil for Skin Hair & Lip Carrier Oils for Essential Oils Mixing & Massage Supports Healthy Hair Growth & Hydrated Skin
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 1,820
- Age
- 8y ago

Handcraft Blends Organic Fractionated Coconut Oil - 236 ml - 100% Pure and Natural - Premium Grade Carrier Oil for Skin and Hair - Hair and Body
- Price
- £10.66
- Rating
- 4.5/5
- Reviews
- 122,100
- Age
- 2y ago

Parachute 100% Pure and Natural Unrefined Coconut Oil | No Chemicals & Added Preservatives | 200ml Jar
- Price
- £5.04
- Rating
- 4.3/5
- Reviews
- 44,909
- Age
- 5y ago

by Amazon - Organic Virgin Coconut Oil 950ml
- Price
- £10.22
- Rating
- 4.7/5
- Reviews
- 8,613
- Age
- 6y ago
Trending
estimated 90-day click momentum
Coconut Merchant Organic Coconut Oil 500ml - Extra Virgin Raw Cold Pressed Unrefined Vegan and 100% Natural - for Skin Hair & Cooking
- Price
- £8.22
- Rating
- 4.6/5
- Reviews
- 7,388
- Age
- 11y ago

Coconut Merchant Organic Coconut Oil 1L | Extra Virgin Raw Cold Pressed Unrefined | Ethically Sourced Vegan Ketogenic and 100% Natural | For Hair Skin & Cooking | 1L
- Price
- £13.16
- Rating
- 4.6/5
- Reviews
- 7,388
- Age
- 11y ago

Laila Coconut Oil 500ml
- Price
- £2.23
- Rating
- 4.4/5
- Reviews
- 832
- Age
- 7y ago

Handcraft Blends Fractionated Coconut Oil - 236 ml - 100% Pure and Natural - Premium Grade Carrier Oil - Hair and Body Oil - Massage Oil - Hexane-Free - Ayurvedic Skin Care
- Price
- £8.15
- Rating
- 4.4/5
- Reviews
- 38,859
- Age
- 3y ago

Parachute 100% Pure and Natural Unrefined Coconut Oil | No Chemicals & Added Preservatives | 200ml Jar
- Price
- £5.04
- Rating
- 4.3/5
- Reviews
- 44,909
- Age
- 5y ago
Newest
by launch date
Coconut Oil Formula Body Oil 150ml Hydrating Dry Oil with Vitamin E for Body and Shower | 48H Moisture Natural Glow and Radiance with Cosmetic Spatula Fast Absorbing & Non-Greasy
- Price
- £7.66
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago

Handcraft Blends Organic Fractionated Coconut Oil - 236 ml - 100% Pure and Natural - Premium Grade Carrier Oil for Skin and Hair - Hair and Body
- Price
- £10.66
- Rating
- 4.5/5
- Reviews
- 122,100
- Age
- 2y ago

Handcraft Blends Fractionated Coconut Oil - 236 ml - 100% Pure and Natural - Premium Grade Carrier Oil - Hair and Body Oil - Massage Oil - Hexane-Free - Ayurvedic Skin Care
- Price
- £8.15
- Rating
- 4.4/5
- Reviews
- 38,859
- Age
- 3y ago

Kokoso Baby - Organic Coconut Oil - 100% Natural Baby Oil - For Dry Sensitive Skin & Eczema Prone Skin - Ultra Lightweight & Non Greasy - Suitable from Newborn Upwards - 70g
- Price
- £5.40
- Rating
- 4.6/5
- Reviews
- 2,401
- Age
- 5y ago

Eat Wholesome Organic Virgin Coconut Oil 500ml - Raw Cold Pressed Award-Winning Glass Jar in Box For Cooking Baking Skincare & Hair Vegan
- Price
- £6.92
- Rating
- 4.6/5
- Reviews
- 2,767
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
29
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
20%
- Monara25%
- Essican Purelife19%
- Handcraft Blends15%
- Coconut Merchant9%
- Parachute6%
- by Amazon5%
Demand
Coconut Oil for Skin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Coconut Oil for Skin search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- coconut oil for skin110K/yr
- organic coconut oil for skin10K/yr
- pure coconut oil for skin6K/yr
- coconut oil for face5K/yr
- coconut oil skin3K/yr
- organic coconut oil for hair4K/yr
- pure coconut oil for hair3K/yr
Reviews and returns
What reviews say buyers love and hate about Coconut Oil for Skin
We read the reviews and the return reasons for every product selling here.
“Unpleasant smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coconut Oil for Skin questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









