Coconut Body Butter
MaybeAn estimated 0.1% of orders come back. But the products selling today already average 4.7★, so Coconut Body Butter is a Maybe.
- Flapen Score
- 56 / 100Top 13% of 2,481 Beauty niches · +9 vs the category median of 4756
- Market size
- £971K/yr1.2M searches / yr
- 90-day growth
- +22.3%search demand this quarter
- Competition
- 56%top-5 click share · 11 brands · 108 sellers
Flapen Score
Coconut Body Butter against its category
The dotted line is the Beauty average. Past it, Coconut Body Butter is stronger. Inside it, weaker.
Market
The Coconut Body Butter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coconut Body Butter 1.2M times last year and spent an estimated £971K. The top 5 brands take 79% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £971K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- +22.3%
- Conversion, latest week
- 8.6%
- Market size, estimated
- £971Ka year
- Peak month
- May1.3× the quietest month
- Top search term
- palmers cocoa butter400K searches a year
02 · Price
A sale here is worth £9.40.
Listings sell for £9.40 on average, from £1.93 to £18.17. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At £9.40 that is £47K to £56K a year per listing.
- Average price
- £9.40under the $15 to $100 sweet spot
- Price range
- £1.93–£18.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- £47K–£56K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #270 within Body. It carries 980 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #270in Body
- Average rating
- 4.68 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 980per listing
- Listings tracked
- 20
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Coconut Body Butter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Palmers Nourishing Cocoa Butter Formula For Rough Dry Skin - Silky Smooth Skin - Say Goodbye to Dryness 100g (With Cosmetic Spatula)
- Price
- £6.74
- Rating
- 4.6/5
- Reviews
- 608
- Age
- 2y ago

Cocoa Butter Body Lotion 400ml with Pump & Cosmetic Spatula Daily Moisturiser with Vitamin E 48Hr Hydration Smoothes Marks and Evens Skin Tone
- Price
- £7.90
- Rating
- 4.7/5
- Reviews
- 253
- Age
- 1y ago

Vaseline Intensive Care Cocoa Radiant Body Lotion with ultra-hydrating lipids and pure cocoa butter for dry skin 200 ml
- Price
- £1.93
- Rating
- 4.6/5
- Reviews
- 2,471
- Age
- 6y ago

PALMERS Cocoa Butter Formula Cream 9.5 oz
- Price
- £8.28
- Rating
- 4.7/5
- Reviews
- 4,774
- Age
- 15y ago

Palmers 3 X 400 ml Premium Cocoa Butter Formula Body Lotion for Ultimate Moisturiser (With Cosmetic Spatula)
- Price
- £18.17
- Rating
- 4.6/5
- Reviews
- 98
- Age
- 2y ago
Trending
estimated 90-day click momentum
Palmers Cocoa Butter Body Lotion 400ml with Pump & Cosmetic Spatula Cocoa Butter Moisturiser with Vitamin E for Dry Skin 48Hr Hydration Smooths Marks & Evens Skin Tone
- Price
- £9.37
- Rating
- 4.7/5
- Reviews
- 43
- Age
- 3mo ago

Palmers Cocoa Butter Body Lotion 400ml with Pump and Cosmetic Spatula Daily Moisturiser with Vitamin E for Dry Skin 48Hr Hydration Smoothes Marks and Evens Skin Tone
- Price
- £7.63
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 3mo ago

Palmers Cocoa Butter Body Lotion Deep Daily Moisturising Skin Therapy with Vitamin E for Dry Skin Evens Skin Tone & Smooths Marks 48 Hour Hydration Fast Absorbing 250 ml
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

Palmers Cocoa Butter Body Lotion 250ml 2 Pack with Cosmetic Spatula Deep Moisturising Daily Skin Therapy with Vitamin E for Dry Skin 48 Hour Hydration
- Price
- £11.27
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 8mo ago

Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion with Vitamin E 400ml Intensely Hydrating Daily Moisturiser for All Skin Types- Nourishing Body Lotion for Soft Smooth Skin with spatula
- Price
- £8.09
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 6mo ago
Newest
by launch date
Palmers Cocoa Butter Body Lotion 400ml with Pump and Cosmetic Spatula Daily Moisturiser with Vitamin E for Dry Skin 48Hr Hydration Smoothes Marks and Evens Skin Tone
- Price
- £7.63
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 3mo ago

Palmers Cocoa Butter Body Lotion 400ml with Pump & Cosmetic Spatula Cocoa Butter Moisturiser with Vitamin E for Dry Skin 48Hr Hydration Smooths Marks & Evens Skin Tone
- Price
- £9.37
- Rating
- 4.7/5
- Reviews
- 43
- Age
- 3mo ago

Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion with Vitamin E 400ml Intensely Hydrating Daily Moisturiser for All Skin Types- Nourishing Body Lotion for Soft Smooth Skin with spatula
- Price
- £8.09
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 6mo ago

Palmers Cocoa Butter Body Lotion with KYNZA Cosmetic Spatula | Deep Daily Moisturising Skin Therapy with Vitamin E | For Dry Skin Evens Skin-Tones & Smooths Marks | 48 Hour Hydration
- Price
- £7.31
- Rating
- 4.9/5
- Reviews
- 37
- Age
- 7mo ago

Palmers Cocoa Butter Body Lotion Deep Daily Moisturising Skin Therapy with Vitamin E for Dry Skin Evens Skin Tone & Smooths Marks 48 Hour Hydration Fast Absorbing 250 ml
- Price
- £6.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
108
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 100%
Open market
16%
- zaizah28%
- Palmer's22%
- KRISP14%
- Vaseline9%
- Generic6%
- Infinite Essential5%
- Open — no brand owns it (5 brands, 16%)
Demand
Coconut Body Butter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Coconut Body Butter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- palmers cocoa butter400K/yr
- cocoa butter345K/yr
- palmers161K/yr
- coco butter53K/yr
- cocoa butter moisturiser51K/yr
- coco butter moisturiser34K/yr
- palmer47K/yr
- cocoa butter lotion14K/yr
- palmers body lotion18K/yr
- cocoa butter palmers13K/yr
Reviews and returns
What reviews say buyers love and hate about Coconut Body Butter
We read the reviews and the return reasons for every product selling here.
“Overpowering smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coconut Body Butter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









