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clinique eye cream

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 54Growth 25Conversion 63Competition 23Returns 100Price range 79Avg price 91Brand share 0Review moat 48Quality gap 42

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great£21.37

avg listing price — sweet spot $15–$100

Price range

Great£8.11–£42.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Market size

Good£369K

£369K/yr · 312K searches

Review moat

Okay1,654.87

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.3%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, clinique eye cream is a £369K/yr Amazon United Kingdom market (312K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

clinique eye cream market data

Units sold / yr
15K–20K
avg 750–1,000/product
Revenue / yr
£321K–£427K
units × avg price
Conversion rate
5.5%
Avg BSR
#208
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
7.7%
Avg brand age
61 months
Avg seller age
150 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

70

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Kiehl's88%
  • e.l.f.7%
  • medicube3%
  • sinoz1%

Demand & seasonality

Weekly Amazon search volume, last 94 weeks — -0.3% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Top clinique eye cream search terms

  • kiehls160K/yr
  • kiehls avocado eye cream52K/yr
  • kiehls eye cream32K/yr
  • elf eye cream15K/yr
  • kiehls men13K/yr
  • khiels8K/yr
  • kiehl7K/yr
  • kheils5K/yr
  • kiehls eye cream avocado4K/yr
  • avocado eye cream4K/yr
All search terms

Top clinique eye cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£37K20%£74K30%£111K40%£147K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about clinique eye cream

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“The price for the quality of product is brilliant”

Moist/Dry15%

“It's very good & hydrating”

Value For Money12%

“Good price”

Suitability Combination Skin9%

“suits my very sensitive skin”

Soft Feel9%

“it makes you feel great”

Suitability Dry Skin4%

“doesn't leave my skin feeling dry”

Texture/Consistency-Overall3%

“The texture is creamy”

Smell3%

“purchased for a gift told it smells nice feels great on the skin”

Durability2%

“Lasts ages as you dont need to use much”

Absorbency2%

“absorbs well”

What buyers complain about

Allergies13%

“I got allergic reaction”

Value For Money13%

“too pricey”

Functionality-Overall6%

“Not what I thought dies Not seem to do anything”

Sensitivity-Overall5%

“Not for sensitive eyes”

Quality-Overall4%

“The quality control is so poor now that the writing on the pot has all worn off”

Suitability Dry Skin3%

“Not great for an eye cream”

Durability3%

“the pump broke day 2”

Size-Overall3%

“at first I thought this looks a bit small”

Moist/Dry2%

“Good eye cream not as hydrating as it suggests however its not the worst I've used”

Adhesion/Stickiness2%

“Leaves face feeling sticky and greasy”

Top return reasons

Motor Power36%
Value For Money11%
Functionality-Overall11%
Product Condition6%
Ingredients-Overall5%
Skin Health5%
Leak-Proof5%
Suitability Combination Skin4%
Quality-Overall4%
Moist/Dry4%

Common questions

Is clinique eye cream profitable to sell on Amazon United Kingdom?
The niche generates £369K/yr across 15 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.3%. Flapen's verdict: Skip it (47/100).
How competitive is the clinique eye cream niche?
4 brands and 70 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in clinique eye cream?
Top complaints mined from reviews: Allergies, Value For Money, Functionality-Overall. The return rate is 0.0%.
When does demand for clinique eye cream peak?
Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the clinique eye cream niche?
Listings span £8.11–£42.72; the average listing price is £21.37 (sweet spot $15–$100). The average incumbent carries 1,655 reviews — the moat a new listing must climb.