Christmas Gifts

Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +53.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months

6.2M

Growth, 90 days vs prior 90

+53.9%

Conversion, latest week

0.3%

Market size, estimated

£132Ka year

Peak month

December493.8× the quietest month

Top search term

christmas gifts3.4M searches a year

Listings sell for £8.17 on average, from £7.45 to £9.10. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 250 to 500 of them. At £8.17 that is £2K to £4K a year per listing.

Average price

£8.17under the $15 to $100 sweet spot

Price range

£7.45–£9.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #28 within Bath & Body. It carries 3,384 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

15.9%

Average rank

#28in Bath & Body

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,384per listing

Listings tracked

5

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months