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Cherry Perfume

Maybe

An estimated 0.2% of orders come back. But demand is soft, at -14.6% this quarter, so Cherry Perfume is a Maybe.

Flapen Score
50
50 / 100
Top 34% of 2,481 Beauty niches · +3 vs the category median of 47
Market size
£76K/yr271K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
33%top-5 click share · 12 brands · 83 sellers

Flapen Score

Cherry Perfume against its category

The dotted line is the Beauty average. Past it, Cherry Perfume is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cherry Perfume market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cherry Perfume 271K times last year and spent an estimated £76K. The top 5 brands take 91% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 271K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months
271K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
1.6%
Market size, estimated
£76Ka year
Peak month
November2.5× the quietest month
Top search term
amour scents110K searches a year

02 · Price

A sale here is worth £17.63.

Listings sell for £17.63 on average, from £3.41 to £194.52. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £17.63 that is £0 to £2K a year per listing.

Average price
£17.63inside the $15 to $100 sweet spot
Price range
£3.41–£194.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #436 within Fragrances. It carries 489 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
20%
Out of stock, average day
5.5%
Average rank
#436in Fragrances
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
489per listing
Listings tracked
59

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Cherry Perfume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

12 rising

Sellers

83

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

33%

Top 20: 68%

Open market

7%

  • Brand 175%
  • Brand 26%
  • Brand 35%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (6 brands, 7%)

Demand

Cherry Perfume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Prime Day '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Cherry Perfume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amour scents110K/yr
  • lost cherry perfume29K/yr
  • amour scents women17K/yr
  • perfume dupes11K/yr
  • perfume extract for women27K/yr
  • dupe perfume10K/yr
  • tom ford lost cherry16K/yr
  • amour scents men10K/yr
  • perfume dupe7K/yr
  • lost cherry9K/yr

Reviews and returns

What reviews say buyers love and hate about Cherry Perfume

We read the reviews and the return reasons for every product selling here.

68%of positive reviews mention “Smell”
46%of negative reviews mention “Smell”
0.2%of orders come back
“Unpleasant smell”
A buyer, on “Smell”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cherry Perfume questions

Answered from the same tracked data.