Charcoal Face Wash
FailPrices span $3.02–$13.40, mostly outside the sweet spot, so Charcoal Face Wash is a Fail.
- Flapen Score
- 36 / 100Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 4736
- Market size
- £48K/yr73K searches / yr
- 90-day growth
- -16.0%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 163 sellers
Flapen Score
Charcoal Face Wash against its category
The dotted line is the Beauty average. Past it, Charcoal Face Wash is stronger. Inside it, weaker.
Market
The Charcoal Face Wash market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Charcoal Face Wash 73K times last year and spent an estimated £48K. The top 5 brands take 97% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 10.9% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- -16.0%
- Conversion, latest week
- 10.9%
- Market size, estimated
- £48Ka year
- Top search term
- charcoal face wash20K searches a year
02 · Price
A sale here is worth £6.02.
Listings sell for £6.02 on average, from £3.02 to £13.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.02 that is £2K to £3K a year per listing.
- Average price
- £6.02under the $15 to $100 sweet spot
- Price range
- £3.02–£13.40
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
41% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #231 within Bath & Body. It carries 4,564 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 82%
- Out of stock, average day
- 1.5%
- Average rank
- #231in Bath & Body
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,564per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Charcoal Face Wash products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Biore Deep Pore Charcoal Cleanser 200 ml Packaging May Vary
- Price
- £3.81
- Rating
- 4.4/5
- Reviews
- 25,969
- Age
- 12y ago

LOreal Paris Mens Daily Face Wash Men Expert Pure Carbon Daily Wash Powered by Purifying Carbon to Target Spots Blackheads and Oily Skin for a Clearer & Smoother Complexion Pure Carbon Wash 100ml
- Price
- £3.02
- Rating
- 4.6/5
- Reviews
- 10,977
- Age
- 7y ago

Garnier Pure Active BHA (Salicylic Acid) + Charcoal Daily Face Cleanser Up to 24h Mattifying & Cleansing Gel For Blemish Prone Skin Anti-blackhead Vegan* Leaping Bunny Approved
- Price
- £5.19
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 2y ago

LOréal Men Expert Pure Carbon 5-in-1 XXXL Shower Gel A Total Action Body Face Hair Wash Shave and Moisturiser Powered By Carbon Total 5-in-1 Action Large 1L Pump
- Price
- £4.59
- Rating
- 4.8/5
- Reviews
- 5,272
- Age
- 2y ago

3 x 150ml Beauty Formulas with Activated Charcoal Facial Scrub
- Price
- £5.94
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 5y ago
Trending
estimated 90-day click momentum
Garnier Pure Active Cleanser 3 In 1 Carbon 150 ml
- Price
- £13.40
- Rating
- 4.2/5
- Reviews
- 425
- Age
- 8y ago

Garnier Pure Active BHA (Salicylic Acid) + Charcoal Daily Face Cleanser Up to 24h Mattifying & Cleansing Gel For Blemish Prone Skin Anti-blackhead Vegan* Leaping Bunny Approved
- Price
- £5.19
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 2y ago

LOréal Paris Men Expert Carbon Clean Shower Gel Cleans Sensitive Mens Skin (Face Body & Hair) Moisturises Masculine Spicy Fragrance (1 x 400 ml)
- Price
- £6.32
- Rating
- 4.7/5
- Reviews
- 1,743
- Age
- 4y ago

Bioré Spot Control Anti-Boutons 200ml
- Price
- £6.06
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 1y ago

LOréal Men Expert Pure Carbon 5-in-1 XXXL Shower Gel A Total Action Body Face Hair Wash Shave and Moisturiser Powered By Carbon Total 5-in-1 Action Large 1L Pump
- Price
- £4.59
- Rating
- 4.8/5
- Reviews
- 5,272
- Age
- 2y ago
Newest
by launch date
Bioré Spot Control Anti-Boutons 200ml
- Price
- £6.06
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 1y ago

Garnier Pure Active BHA (Salicylic Acid) + Charcoal Daily Face Cleanser Up to 24h Mattifying & Cleansing Gel For Blemish Prone Skin Anti-blackhead Vegan* Leaping Bunny Approved
- Price
- £5.19
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 2y ago

LOréal Men Expert Pure Carbon 5-in-1 XXXL Shower Gel A Total Action Body Face Hair Wash Shave and Moisturiser Powered By Carbon Total 5-in-1 Action Large 1L Pump
- Price
- £4.59
- Rating
- 4.8/5
- Reviews
- 5,272
- Age
- 2y ago

Garnier Pure Active AHA+BHA Charcoal Daily Mattifying Air Face Cream 3 in 1 action Hydrates + Controls Oil + Visibly Reduces Blemishes. Suitable for Sensitive Skin Cruelty Free Vegan 50ml
- Price
- £6.42
- Rating
- 4.3/5
- Reviews
- 165
- Age
- 2y ago

Biore Hydrate and Glow Cleanser
- Price
- £5.84
- Rating
- 4.5/5
- Reviews
- 50
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
163
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 99%
Open market
1%
- L’Oréal Paris men expert37%
- Bioré28%
- Garnier24%
- Beauty Formulas5%
- Lumin3%
- Dr. Organic2%
- Open — no brand owns it (1 brand, 1%)
Demand
Charcoal Face Wash search demand
Weekly searches over the year. Pick a range.
Search terms
Top Charcoal Face Wash search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- charcoal face wash20K/yr
- biore face wash14K/yr
- loreal carbon5K/yr
- garnier charcoal face wash6K/yr
- loreal men expert carbon4K/yr
- loreal pure carbon4K/yr
- garnier charcoal5K/yr
- charcoal face scrub4K/yr
- loreal men expert pure carbon4K/yr
- loreal charcoal face wash3K/yr
Reviews and returns
What reviews say buyers love and hate about Charcoal Face Wash
We read the reviews and the return reasons for every product selling here.
“causes burning sensation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Charcoal Face Wash questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









