Cbd Balm
FailThe top 5 brands take 100% of clicks, so Cbd Balm is a Fail.
- Flapen Score
- 43 / 100Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 4743
- Market size
- £523K/yr548K searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 81%top-5 click share · 4 brands · 32 sellers
Flapen Score
Cbd Balm against its category
The dotted line is the Beauty average. Past it, Cbd Balm is stronger. Inside it, weaker.
Market
The Cbd Balm market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cbd Balm 548K times last year and spent an estimated £523K. All 4 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 15.9% of those searches ended in a purchase.
Shoppers searched for this 548K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £523K a year.
- Searches, last 12 months
- 548K
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 15.9%
- Market size, estimated
- £523Ka year
- Peak month
- April1.5× the quietest month
- Top search term
- tiger balm362K searches a year
02 · Price
A sale here is worth £6.00.
Listings sell for £6.00 on average, from £4.87 to £7.97. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At £6.00 that is £60K to £75K a year per listing.
- Average price
- £6.00under the $15 to $100 sweet spot
- Price range
- £4.87–£7.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- £60K–£75K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #361 within Body. It carries 6,011 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 90%
- Out of stock, average day
- 1.9%
- Average rank
- #361in Body
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,011per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Cbd Balm products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Brand 192%
- Brand 24%
- Brand 33%
- Brand 42%
- Open — no brand owns it (0%)
Demand
Cbd Balm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Cbd Balm search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tiger balm362K/yr
- tiger balm ultra strength120K/yr
- tiger balm red ointment11K/yr
- red tiger balm11K/yr
- tiger balm red15K/yr
- tiger balm muscle and tension lotion7K/yr
- muscle balm6K/yr
- tiger balm arthritis rub3K/yr
- deep feets muscle rub3K/yr
- tiger balm lotion4K/yr
Reviews and returns
What reviews say buyers love and hate about Cbd Balm
We read the reviews and the return reasons for every product selling here.
“Very strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cbd Balm questions
Answered from the same tracked data.









