Cat Eye Gel Nail Polish

Shoppers searched for this 783K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.

Searches, last 12 months

783K

Growth, 90 days vs prior 90

-24.5%

Conversion, latest week

2.4%

Market size, estimated

£152Ka year

Peak month

January2.6× the quietest month

Top search term

cat eye gel nail polish352K searches a year

Listings sell for £8.24 on average, from £4.01 to £22.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £8.24 that is £824 to £2K a year per listing.

Average price

£8.24under the $15 to $100 sweet spot

Price range

£4.01–£22.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£824–£2K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #180 within Manicure & Pedicure. It carries 1,131 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

12.1%

Average rank

#180in Manicure & Pedicure

Average rating

4.23 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,131per listing

Listings tracked

70

30 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months