Is calcium volume multi balm profitable to sell on Amazon United Kingdom?

The niche generates £74K/yr across 10 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -77.2%. Flapen's verdict: Skip it (41/100).

How competitive is the calcium volume multi balm niche?

10 brands and 17 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in calcium volume multi balm?

Top complaints mined from reviews: Value For Money, Functionality-Overall, Size-Overall. The return rate is 0.2%.

What does it cost to enter the calcium volume multi balm niche?

Listings span £5.10–£14.88; the average listing price is £7.81 (sweet spot $15–$100). The average incumbent carries 851 reviews — the moat a new listing must climb.

calcium volume multi balm

Skip it

Soft demand (-77.2% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good851.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Avg price

Bad£7.81

avg listing price — sweet spot $15–$100

Market size

Bad£74K

£74K/yr · 113K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Growth

Bad-77.2%

90-day search growth — must beat 0% to launch

Price range

Bad£5.10–£14.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, calcium volume multi balm is a £74K/yr Amazon United Kingdom market (113K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 41/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

calcium volume multi balm market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: £62K–£78K; units × avg price
Conversion rate: 8.4%
Avg BSR: #652
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 23.9%
Avg brand age: 7 months
Avg seller age: 190 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

13%

DR.MELAXIN52%
JusttMee11%
ChunXin10%
CFXYHNOX5%
Hooluuwongm4%
REBODUM4%
Open — no brand owns it (4 brands, 13%)

Demand

Weekly Amazon search volume, last 37 weeks — -77.2% search growth over the last 90 days.

Open Trend

Top calcium volume multi balm search terms

calcium multi balm stick34K/yr -90.3%5.5% conv.
calcium stick for face6K/yr -30.4%5.1% conv.
calcium balm stick14K/yr -68.2%4.9% conv.
calcium stick8K/yr -63.6%6.0% conv.
korean balm stick4K/yr -60.5%2.1% conv.
calcium balm9K/yr -74.3%4.3% conv.
calcium volume multi balm20K/yr -72.7%4.2% conv.
cemenrete calcium multi balm anti-aging sagging wrinkles6K/yr -79.1%6.0% conv.
cemenrete calcium multi balm2K/yr -58.3%8.6% conv.
calcium multi balm6K/yr -70.1%5.6% conv.

All search terms

Top calcium volume multi balm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dr.Melaxin Cemenrete Calcium Multi Balm Stick Under Eye & Face Wrinkle Care Firming & Hydrating Balm with Collagen Smooth Makeup Prep & Instant Glow Korean Skincare (9g)

DR.MELAXIN£14.883.7★7,338 rev

2 PCS Calcium Multi Balm Stick Anti Wrinkle Collagen Moisturing Stick Calcium Volume for Eyes Face & Neck

JusttMee£7.643.6★58 rev

Calcium Volume Multi Balm Calcium Korean Moisturiser Wrinkle Core Stick Anti Aging Moisturing Firming Serum Moisturing Collagen Face Cream Stick for Eyes Neck Face - Hydrating & Firming #Purple

ChunXin£5.104.3★15 rev

Calcium Multi Balm Stick 9g Calcium Multi Balm Collagen Moisturing Stick Wrinkle Core Moisturizing Cream Hydrating Firming Skin Suitable for Eyes Neck Face (1Pack)

CFXYHNOX£7.303.3★50 rev

Calcium Multi Volume Balm Calcium Volume Multi Balm Collagen Moisturizing Stick Anti-aging Deeply Hydrating Firming Skin Intensive Repair Moisturizing Cream for Face Eyes area Neck

Hooluuwongm£6.843.7★19 rev

Newest

by launch date

Calcium Multi Volume Balm Calcium Volume Multi Balm Collagen Moisturizing Stick Anti-aging Deeply Hydrating Firming Skin Intensive Repair Moisturizing Cream for Face Eyes area Neck

Hooluuwongm£6.8419 rev

2w ago

Calcium Multi Balm Stick 2PCS Calcium Volume Multi Balm Korean Skin Care All In One Collagen Moisturing Stick Anti-aging Sagging Wrinkle Firming for Eye Neck Face

YijiaXingzhou£9.2369 rev

4mo ago

Calcium Multi Balm Stick 9g Calcium Multi Balm Collagen Moisturing Stick Wrinkle Core Moisturizing Cream Hydrating Firming Skin Suitable for Eyes Neck Face (1Pack)

CFXYHNOX£7.3050 rev

6mo ago

2 PCS Calcium Multi Balm Stick Anti Wrinkle Collagen Moisturing Stick Calcium Volume for Eyes Face & Neck

JusttMee£7.6458 rev

8mo ago

Calcium Volume Multi Balm Calcium Korean Moisturiser Wrinkle Core Stick Anti Aging Moisturing Firming Serum Moisturing Collagen Face Cream Stick for Eyes Neck Face - Hydrating & Firming #Purple

ChunXin£5.1015 rev

8mo ago

What buyers say about calcium volume multi balm

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry18%

“Great moisturiser”

Value For Money14%

“Great value for money”

Quality-Overall11%

“Excellent product”

Soft Feel10%

“Very soft”

Wrinkle6%

“Great on the wrinkles”

Ease Of Use5%

“Easy to use”

Ease Of Application5%

“its perfect for quick application”

Suitability Combination Skin4%

“definitely improves skin texture/appearance”

Brightness/Shine/Glow4%

“Glowing skin”

Absorbency3%

“absorbs well”

What buyers complain about

Value For Money21%

“more expensive”

Functionality-Overall18%

“Dont work”

Size-Overall7%

“The good news is that the sticks are small”

Quality-Overall6%

“Ingredients list is not good”

Oily/Greasy5%

“Feels very oily on the skin”

Allergies4%

“My skin felt worse”

Symptom Reduction4%

“no noticeable difference”

Skin Health4%

“Would never purchase again made my eye and skin break out and cause a infection my eyes were a mess and my chin and cheeks went dry and had horrible break out, would never buy this named company I am sticking with my proper Korean skincare”

Adhesion/Stickiness3%

“Stick”

Advertised Vs Actual Product2%

“Doesnt do what it says”

Top return reasons

Functionality-Overall18%

Advertised Vs Actual Product17%

Oily/Greasy9%

Value For Money8%

Size-Overall8%

Smell7%

Quality-Overall4%

Skin Health3%

Moist/Dry3%

Defective Material/Parts3%

Common questions

Is calcium volume multi balm profitable to sell on Amazon United Kingdom?: The niche generates £74K/yr across 10 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -77.2%. Flapen's verdict: Skip it (41/100).
How competitive is the calcium volume multi balm niche?: 10 brands and 17 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in calcium volume multi balm?: Top complaints mined from reviews: Value For Money, Functionality-Overall, Size-Overall. The return rate is 0.2%.
What does it cost to enter the calcium volume multi balm niche?: Listings span £5.10–£14.88; the average listing price is £7.81 (sweet spot $15–$100). The average incumbent carries 851 reviews — the moat a new listing must climb.