Butterfly Hair Clips

Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months

234K

Growth, 90 days vs prior 90

+24.6%

Conversion, latest week

5.0%

Market size, estimated

£49Ka year

Peak month

August2.1× the quietest month

Top search term

butterfly hair clips128K searches a year

Listings sell for £4.23 on average, from £2.39 to £7.22. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £4.23 that is £1K to £2K a year per listing.

Average price

£4.23under the $15 to $100 sweet spot

Price range

£2.39–£7.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£1K–£2K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #212 within Hair Styling Accessories. It carries 897 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#212in Hair Styling Accessories

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

897per listing

Listings tracked

29

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months