Burgundy Gel Nail Polish

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -50.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

109K

Growth, 90 days vs prior 90

-50.5%

Conversion, latest week

8.2%

Market size, estimated

£45Ka year

Top search term

burgundy gel nail polish35K searches a year

Listings sell for £5.05 on average, from £2.95 to £8.76. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.05 that is £505 to £1K a year per listing.

Average price

£5.05under the $15 to $100 sweet spot

Price range

£2.95–£8.76

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£505–£1K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #124 within Manicure & Pedicure. It carries 4,153 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

8.3%

Average rank

#124in Manicure & Pedicure

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,153per listing

Listings tracked

24

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months