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Bubble Cleanser

Fail

The top 5 brands take 100% of clicks, so Bubble Cleanser is a Fail.

Flapen Score
41
41 / 100
Ranks 1,867 of 2,481 Beauty niches · −6 vs the category median of 47
Market size
£219K/yr164K searches / yr
90-day growth
+5.6%search demand this quarter
Competition
82%top-5 click share · 3 brands · 9 sellers

Flapen Score

Bubble Cleanser against its category

The dotted line is the Beauty average. Past it, Bubble Cleanser is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bubble Cleanser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bubble Cleanser 164K times last year and spent an estimated £219K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £219K a year.

Searches, last 12 months
164K
Growth, 90 days vs prior 90
+5.6%
Conversion, latest week
15.1%
Market size, estimated
£219Ka year
Peak month
November1.5× the quietest month
Top search term
byoma cleanser75K searches a year

02 · Price

A sale here is worth £8.87.

Listings sell for £8.87 on average, from £3.92 to £11.47. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £8.87 that is £13K to £18K a year per listing.

Average price
£8.87under the $15 to $100 sweet spot
Price range
£3.92–£11.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£13K–£18K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Face. It carries 1,940 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#64in Face
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,940per listing
Listings tracked
10

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
60 months

Products

Top Bubble Cleanser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Brand 188%
  • Brand 27%
  • Brand 35%

Demand

Bubble Cleanser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.5×

Search terms

Top Bubble Cleanser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • byoma cleanser75K/yr
  • byoma face wash13K/yr
  • elf cleanser13K/yr
  • elf face wash10K/yr
  • bubble cleanser11K/yr
  • byoma jelly cleanser7K/yr
  • byoma milky cleanser4K/yr
  • byoma creamy jelly cleanser5K/yr
  • bubble face wash5K/yr
  • byoma cleansing balm5K/yr

Reviews and returns

What reviews say buyers love and hate about Bubble Cleanser

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Cleansing”
15%of negative reviews mention “Smell”
0.3%of orders come back
“Plasticky smell”
A buyer, on “Smell”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Bubble Cleanser questions

Answered from the same tracked data.