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Brown Cluster Lashes

Maybe

An estimated 0.3% of orders come back. But products sell for $8.95 on average, outside the sweet spot, so Brown Cluster Lashes is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 2,481 Beauty niches · +8 vs the category median of 47
Market size
£145K/yr267K searches / yr
90-day growth
+23.5%search demand this quarter
Competition
53%top-5 click share · 15 brands · 22 sellers

Flapen Score

Brown Cluster Lashes against its category

The dotted line is the Beauty average. Past it, Brown Cluster Lashes is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Cluster Lashes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Brown Cluster Lashes 267K times last year and spent an estimated £145K. The top 5 brands take 76% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £145K a year.

Searches, last 12 months
267K
Growth, 90 days vs prior 90
+23.5%
Conversion, latest week
6.0%
Market size, estimated
£145Ka year
Peak month
May1.4× the quietest month
Top search term
brown cluster lashes65K searches a year

02 · Price

A sale here is worth £8.95.

Listings sell for £8.95 on average, from £4.75 to £20.24. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.95 that is £4K to £7K a year per listing.

Average price
£8.95under the $15 to $100 sweet spot
Price range
£4.75–£20.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£4K–£7K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #166 within Tools & Accessories. It carries 1,472 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#166in Tools & Accessories
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,472per listing
Listings tracked
24

04 · Newcomers

4 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
4Amazon's first-year sales bar
Average brand age
25 months

Products

Top Brown Cluster Lashes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 flat

Sellers

22

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

19%

  • Brand 144%
  • Brand 210%
  • Brand 310%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Brown Cluster Lashes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Brown Cluster Lashes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown cluster lashes65K/yr
  • brown lashes54K/yr
  • brown lash clusters37K/yr
  • brown eyelashes29K/yr
  • brown individual lashes15K/yr
  • brown eyelash clusters11K/yr
  • brown cluster lashes kit10K/yr
  • brown lashes cluster8K/yr
  • cluster lashes brown8K/yr
  • brown false eyelashes8K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Cluster Lashes

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Eyelash Quality”
18%of negative reviews mention “Eyelash Quality”
0.3%of orders come back
“Resulting in damage lashes”
A buyer, on “Eyelash Quality”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Brown Cluster Lashes questions

Answered from the same tracked data.