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Brow Stain

brand-locked demand (top 5 brands take 100% of clicks) — Brow Stain doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 47

Market size 6Growth 99Conversion 36Competition 13Returns 100Price range 0Avg price 25Brand share 0Review moat 20Quality gap 97
This niche Category average · 2,481 niches

Is Brow Stain profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Brow Stain is a £22K/yr Amazon United Kingdom market (89K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Brow Stain: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +254.2% over the last 90 days and 2.9% of searches end in a purchase.

£22K

revenue / yr

Units sold / yr4K
Search volume / yr+254.2%89K
Conversion rate2.9%
Avg price£8.85

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 98
Top-5 product click share85%
Open market0%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement92%
New entrants (1y)2· 1 succeeded
Avg rating3.8★
Avg reviews13,426

Top Brow Stain products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

£0£2K£4K£7K£9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

98

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Wonderskin87%
  • Rimmel5%
  • Maybelline5%
  • Eylure2%
  • KIMUSE2%
  • Open — no brand owns it (0%)

Brow Stain demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume89KCVR2.9%Products12Brands5Top 5 Brands100%OOS Rate0.0%Rating3.8★Reviews13,426Avg BSR#107
6K4KBlack Friday '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top Brow Stain search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wonderskin brow stain45K/yr
  • brow stain16K/yr
  • eyebrow stain13K/yr
  • wonderskin eyebrow stain8K/yr
  • wonderskin brow4K/yr
  • wonderskin eyebrow3K/yr

What reviews say buyers love and hate about Brow Stain

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Ease Of Use25%

Easy to use

Quality-Overall15%

Great product, easy to use

Color12%

good colour

Value For Money9%

Good value for money

Ease Of Application8%

Done a few applications now and its an integral part of my routine

What buyers complain about

81% of reviews
Color35%

much darker than I thought

Durability9%

I put it on for 1 min came off completely

Functionality-Overall9%

Didn't work

Quality-Overall6%

Poor seller quality

Value For Money5%

Overpriced at £19

Brow Stain return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

54%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color
50%
2Functionality-Overall
13%
3Weight Light
7%
4Product Condition
7%
5Dilute/Watery
4%

Common Brow Stain questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Brow Stain 43/100 on Amazon United Kingdom — Skip it. The niche generates £22K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +254.2% over the last 90 days.
Brow Stain buyers on Amazon United Kingdom complain most about Color, Durability, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 0.1%.